B2B AI Funnel & Campaign Setup
Budget: ₹12,500 – ₹37,500 INR
My company sells an AI-driven B2B solution and I need a specialist who can turn that value proposition into a steady flow of qualified leads. The assignment starts with mapping a full marketing-to-sales funnel and ends when the first campaigns are live and measurable.
Scope
I want a data-backed funnel architecture that speaks to enterprise decision-makers, complete with persuasive copy, clear conversion paths, and automated nurturing logic. Email marketing will be our core channel, so I expect audience segmentation, drip sequence design, and promotional offer content that feels consultative rather than spammy. If additional touchpoints such as social or content syndication strengthen the funnel, I am open to your recommendations.
Tools & Tech
A modern stack—HubSpot, Marketo, Pardot, or a comparable automation platform—should power the workflows. Familiarity with A/B testing, lead-scoring models, and analytics dashboards is critical so we can refine quickly.
Deliverables
• Funnel blueprint showing each stage, CTAs, and KPIs
• Three email nurture sequences (welcome, offer, re-engagement) with copy, subject lines, and suggested send cadence
• Automation setup inside the agreed-upon tool, including tagging, scoring rules, and triggers
• At least one promotional landing page (or template) aligned with the emails
• Reporting framework that tracks open rates, click-throughs, MQLs, and conversions
Acceptance Criteria
The funnel must be functional end-to-end, contacts must flow automatically into the CRM with correct segmentation, and initial metrics should meet industry-standard benchmarks or better within the first 30 days.
Timeline is negotiable, but I am eager to see the first draft of the funnel map within one week of project start and the initial email sequence ready for review shortly after. If you have a proven record in B2B lead generation for tech or AI products, your expertise will be highly valued.
Scope
I want a data-backed funnel architecture that speaks to enterprise decision-makers, complete with persuasive copy, clear conversion paths, and automated nurturing logic. Email marketing will be our core channel, so I expect audience segmentation, drip sequence design, and promotional offer content that feels consultative rather than spammy. If additional touchpoints such as social or content syndication strengthen the funnel, I am open to your recommendations.
Tools & Tech
A modern stack—HubSpot, Marketo, Pardot, or a comparable automation platform—should power the workflows. Familiarity with A/B testing, lead-scoring models, and analytics dashboards is critical so we can refine quickly.
Deliverables
• Funnel blueprint showing each stage, CTAs, and KPIs
• Three email nurture sequences (welcome, offer, re-engagement) with copy, subject lines, and suggested send cadence
• Automation setup inside the agreed-upon tool, including tagging, scoring rules, and triggers
• At least one promotional landing page (or template) aligned with the emails
• Reporting framework that tracks open rates, click-throughs, MQLs, and conversions
Acceptance Criteria
The funnel must be functional end-to-end, contacts must flow automatically into the CRM with correct segmentation, and initial metrics should meet industry-standard benchmarks or better within the first 30 days.
Timeline is negotiable, but I am eager to see the first draft of the funnel map within one week of project start and the initial email sequence ready for review shortly after. If you have a proven record in B2B lead generation for tech or AI products, your expertise will be highly valued.