AI-Enhanced Marketing Automation Expertise Needed

Job ID: 40318996

Budget: ₹5,000 – ₹10,000 INR

Job Title: AI-Powered Marketing Automation Consultant for B2B Lead Generation (Zoho CRM, LinkedIn)

Project Overview:
Strengthscape, a [briefly mention industry/niche], seeks an experienced consultant to automate and optimize our B2B marketing function using AI-powered tools. The ideal candidate will integrate Zoho CRM with LinkedIn and other marketing channels to enhance lead generation, nurturing, and conversion.

Key Responsibilities:

- Integrate Zoho CRM with LinkedIn, email marketing, and other channels for seamless lead generation and nurturing
- Set up AI-powered marketing automation workflows for lead scoring, segmentation, and personalized outreach
- Develop and implement strategies to boost lead quality and conversion rates
- Optimize LinkedIn marketing efforts for B2B lead generation
- Collaborate with our team to refine marketing automation and track performance
- Provide training and support for key stakeholders

Requirements:

- 2+ years of experience with Zoho CRM and marketing automation
- Expertise in AI-powered marketing tools (e.g., Zoho Marketing Automation, LinkedIn Sales Navigator)
- Proven track record of B2B lead generation and marketing automation success
- Strong understanding of LinkedIn marketing and LinkedIn Ads
- Excellent communication and project management skills
- Experience with:
- Zoho CRM, Zoho Marketing Automation, Zoho Flow
- LinkedIn Sales Navigator, LinkedIn Ads
- Email marketing automation (e.g., Mailchimp, ActiveCampaign)
- AI-powered marketing tools or GPTs
- Data enrichment and cleaning tools (e.g., Clearbit, Hunter)

Deliverables:

- Project proposal outlining approach, timeline, and milestones
- AI integration and setup of marketing automation workflows
- Training and documentation for team members
- Regular progress updates and performance reporting

Platforms: Zoho CRM, LinkedIn, Zoho Marketing Automation, AI-powered marketing tools

Engagement: Consulting basis, project-based