Instagram Video Growth Manager
Budget: $25 – $50 USD
My Instagram account needs a clear, data-driven push toward follower growth and I’m looking for someone who can own the process end-to-end. The focus is short-form video (Reels) and related creative assets, built primarily in Canva and enhanced with any AI tools you’re comfortable with for ideation, scripting, caption writing, or quick edits.
Here’s how I picture the workflow:
• Strategy & Planning
– Audit the existing feed, spot quick wins, and map out a 30-day content calendar aimed squarely at increasing followers.
– Align each post with trending audio, hashtags, and community conversations relevant to my niche.
• Content Production
– Produce engaging, on-brand videos: shoot (or repurpose existing footage), design overlay graphics in Canva, add captions, and polish with AI editing helpers as needed.
– Keep a consistent visual language so the grid looks cohesive.
• Publishing & Optimization
– Schedule at optimal times, write scroll-stopping hooks, and test different formats to see what resonates.
– Monitor insights daily, tweak in real-time, and jump into comments to keep the conversation flowing.
• Reporting & Growth Tracking
– Summarize weekly performance in a simple dashboard: reach, saves, shares, and—most importantly—net new followers.
– Recommend next-step experiments to keep the momentum going.
Acceptance criteria
1. A living content calendar delivered each week for the following week.
2. Minimum of five fresh Reels posted weekly.
3. Weekly report showing follower change and actionable insights.
If you’re confident you can translate creative ideas into thumb-stopping videos and turn analytics into steady follower gains, let’s get started.
Here’s how I picture the workflow:
• Strategy & Planning
– Audit the existing feed, spot quick wins, and map out a 30-day content calendar aimed squarely at increasing followers.
– Align each post with trending audio, hashtags, and community conversations relevant to my niche.
• Content Production
– Produce engaging, on-brand videos: shoot (or repurpose existing footage), design overlay graphics in Canva, add captions, and polish with AI editing helpers as needed.
– Keep a consistent visual language so the grid looks cohesive.
• Publishing & Optimization
– Schedule at optimal times, write scroll-stopping hooks, and test different formats to see what resonates.
– Monitor insights daily, tweak in real-time, and jump into comments to keep the conversation flowing.
• Reporting & Growth Tracking
– Summarize weekly performance in a simple dashboard: reach, saves, shares, and—most importantly—net new followers.
– Recommend next-step experiments to keep the momentum going.
Acceptance criteria
1. A living content calendar delivered each week for the following week.
2. Minimum of five fresh Reels posted weekly.
3. Weekly report showing follower change and actionable insights.
If you’re confident you can translate creative ideas into thumb-stopping videos and turn analytics into steady follower gains, let’s get started.