Multi-Channel Sales Software (incl. CRM) Implementation

We are FMNAG, a Sales-Company.

Who can proactively support the implementation of this process? Especially by:
+ experience with CRM and most of the following techstack
+ connecting the software
+ build a workflow
+ testing the workflow
+ collaboration with BestSoftwareCompany and FMNAG

0. BestSoftwareCompany Overview
BestSoftwareCompany offers:
• AI Auto-Sales-Agents
• AI enrichment
• AI decision-making
• Multi-channel outbound
• Human GTM engineers
• Strategy + execution
• high base costs plus licence costs for software

1. Management Summary
FMNAG plans to scale digital product sales across e. g. Switzerland, Poland, and Vietnam using a lean, automation first sales tech stack. The product price (100 EUR) and the sales targets (1’000 units in 2026, 5’000 units by end of 2027) require a low cost, high automation, multi channel system.
After evaluating:
• BestSoftwareCompany’s Go-To-Market-System (GTM) is expensive
• Metalforraise
• Trustfinta
• HubSpot
• Zoho CRM
• Clay, Instantly, Taplio
• Make.com
• Webflow AI, Django, Payrexx, Wallee, Bexio
…the optimal solution for FMNAG is a lightweight, modular, scalable tech stack built around:
• Zoho CRM (instead of HubSpot)
• Clay + Instantly + Taplio for outbound & LinkedIn automation
• CapCut + OpusClip + Metricool for TikTok/Instagram/YouTube
• Make.com for integrations
• Celery for backend automation
• Payrexx + Wallee/PostFinance for payments
• Bexio for accounting
This stack licences cost 2’600–4’200 EUR/year, compared to 10 times for BestSoftwareCompany.
BestSoftwareCompany remains valuable as a strategic partner for onboarding, training, and GTM design—but not as the long term operating system.

2. Tech Stack Overview
Layer Tools Purpose
Website & Content Webflow AI Landing pages, SEO, AI content
Backend Django + DRF Core logic, API, user management
Backend Automation Celery + Redis Async tasks, webhooks, CRM sync
CRM Zoho CRM Lead storage, pipelines, automation
Outbound Instantly, Clay Email sequences, enrichment
LinkedIn Taplio Content, auto DM, growth
Social Media CapCut, OpusClip, Metricool TikTok/Instagram/YouTube
Automation Make.com Integrations between all systems
Payments Payrexx, Wallee/PostFinance Multi country payments
Accounting Bexio Swiss accounting & invoicing

Outbound & Social Media Layer (parallel):
• Clay → Data Enrichment
• Instantly → Email Sequences
• Taplio → LinkedIn Automation
• CapCut / OpusClip → Video Creation
• Metricool → Scheduling
All orchestrated via Make.com
 
3 Conclusion
BestSoftwareCompany is an excellent strategic partner for:
• GTM design
• initial setup
• training
• best practices
…but not the right long-term operating system for a 100EUR product with low margins.
Your optimized tech stack is:
• cheaper
• more flexible
• better suited for multi-country social media sales
• easier to maintain internally
• scalable to 5’000+ sales
BestSoftwareCompany can be used as a consultant, not as the core system.

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Thank you for your time and answer until Monday, 27.04.2026 (end of day)
Warm regards
nico