Revamp Law Firm's WordPress Site & AI Integration

Project Title

WordPress Website Revamp + AI Chatbot Integration + SEO + Paid Consultation System

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Project Description

I run a litigation-focused law firm website built on WordPress with 2,500+ published articles (legal judgments and analysis). The site is growing steadily and I now need structured improvements to enhance user experience, SEO, and controlled conversion systems.

This is not a simple plugin installation. I am looking for someone experienced with high-content WordPress websites and chatbot integrations.

Please apply only if you have handled large content websites (1000+ posts) and can demonstrate similar work.

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Scope of Work

1. Homepage Revamp
• Redesign homepage to reflect firm profile (not just blog archive).
• Clean, professional, non-aggressive design.
• Integrate search functionality powered by OpenClaw.
• Ensure strong internal linking to key service pages and articles.
• Improve layout, alignment, and UI consistency.

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2. OpenClaw AI Chatbot Integration

Install and configure OpenClaw with the following requirements:

Functional Requirements:
• Context-aware (knows which article user is viewing).
• Ability to summarize current article.
• Suggest related articles.
• Answer questions using existing site content.
• Detect high-intent queries (e.g., seeking legal representation).
• Only then offer paid consultation option.
• Clear disclaimer (no legal advice, no lawyer-client relationship).

Technical Requirements:
• Must load asynchronously (no page speed impact).
• Must not block rendering.
• Must not negatively affect PageSpeed score.
• GA4 tracking for:
• Bot opened
• Messages sent
• Suggested links clicked
• Consultation CTA shown
• Consultation CTA clicked
• Admin controls to enable/disable bot and modify basic settings.

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3. Services Page + Team Profile Pages
• Revamp Services page (clear practice areas).
• Create structured individual lawyer profile pages.
• Proper SEO headings and schema markup (LegalService / Attorney).
• Clean professional layout.

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4. Technical SEO Optimization
• Technical SEO audit.
• Fix broken internal and external links.
• Remove dead links (404s).
• Improve internal linking across 2,500+ posts.
• Validate sitemap and robots.txt.
• Proper meta titles/descriptions for homepage and services.
• Heading structure corrections.
• Schema markup implementation.
• Ensure no drop in existing search rankings.

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5. Paid Consultation System
• Secure payment gateway integration (Razorpay or similar).
• Calendar slot booking system.
• Automated email confirmation.
• Admin dashboard to manage bookings.
• reCAPTCHA v3 + honeypot protection.
• Rate limiting for spam prevention.
• Consultation option shown only after user intent (not aggressively).

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6. Contact Page Revamp
• Improved form structure.
• Spam protection.
• Clear process explanation.
• Privacy compliant.

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7. Security + Deployment
• Full site backup before changes.
• All development on staging environment first.
• No live deployment without approval.
• Ensure no performance degradation.
• Changelog provided.

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Performance & Acceptance Criteria

Milestone-based payment tied to:
1. Staging demo completed.
2. OpenClaw fully functional and tested.
3. GA4 tracking verified.
4. Paid consultation flow tested successfully.
5. No reduction in site speed.
6. No broken links or indexing issues post-deployment.

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Important

This website is a professional legal platform.
Design must be dignified and non-solicitous.
No flashy sales elements.

Please include:
• Examples of similar WordPress projects.
• Experience with chatbot/AI integrations.
• Your approach to ensuring performance stability.
• Estimated timeline.

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Budget

Mid-range budget. Open to fair proposals based on experience and approach.