(AI tool) Lead-Driven Social Media Campaign

Job ID: 40215729

Budget: $750 – $1,500 USD

I want to turn Instagram and Twitter into steady lead- and sale-generating channels for my brand. To do that, I need an experienced social media marketer who can own the process end-to-end: crafting strategy, creating scroll-stopping content, running targeted ads, and optimising every step until the numbers prove it’s working.

You’ll start by analysing my current presence and audience, then map out a campaign that aligns with my brand voice and revenue goals. From there, I expect you to handle daily posting, community engagement, and paid promotions on both platforms, constantly testing creatives, copy, and audiences. Real-time tweaks based on data matter more to me than set-and-forget scheduling.

Key deliverables:
• 30-day content and ad calendar for Instagram & Twitter
• Original graphics, short-form videos, and conversion-focused copy
• Build-out and management of Instagram Ads and Twitter Ads campaigns
• Weekly performance dashboard (reach, clicks, CPL/CPA, ROAS) pulled from Meta Business Suite, Twitter Ads Manager, or similar analytics tools
• Actionable optimisation recommendations every week

I value clear communication and decisive action. If you’ve driven measurable sales through social before, briefly explain how, share relevant metrics or case studies, and outline the tools you rely on (e.g., Hootsuite, Later, Canva, Google Data Studio). Looking forward to seeing how you’d take my Instagram and Twitter accounts from conversation to conversion.