E-commerce Digital Marketing Specialist Needed

Job ID: 38296698

Budget: $15 – $25 USD

I need a digital marketing specialist who can effectively manage and optimize our Instagram account and launch a TikTok presence. Additionally, you would need to list our products on iHerb.

Key Responsibilities:
- Develop and implement digital marketing strategies to enhance brand visibility and drive sales through Amazon PPC campaigns
- Manage and optimize social media accounts (Instagram) and launch and grow TikTok presence to engage a broader audience.
- List our products on iHerb.
- Manage Amazon PPC campaigns, optimizing keywords, bids, and ad copy to maximize ROI and sales volume.
- Plan and execute promotional campaigns across channels to stimulate demand and increase sales.
- Cultivate relationships with wellness publication companies and supplement ranking analytics platforms for press releases and editorial coverage.

Ideal Skillset:
- Proven experience in managing e-commerce focused social media accounts, specifically Instagram and TikTok.
- Knowledge of best practices for e-commerce digital marketing.
- Demonstrated ability to increase brand awareness on social media.
- Experience in listing products on iHerb would be an advantage.

Target Audience:
Our target audience comprises stress working people, suffering from insomnia, and men/women over 30 years old who want to take care themselves. You should be able to create engaging and relevant content that resonates with this demographic.