Social Media Campaigns for Musicians

Job ID: 40268504

Budget: $50 – $0 USD

I recently turned a small festival idea into a 3,000-download mobile app that helped artists and fans connect during Australia’s Tamworth Country Music Festival. Riding that momentum, I’m launching a company dedicated to helping musicians amplify their reach, and the first pillar of the service is full-scale marketing campaign management—specifically focused on social media campaigns.

Here’s what I need next: a results-driven marketer who can design, execute, and optimise social campaigns that turn streams into loyal fans. You’ll map out campaign concepts, craft scroll-stopping creative, deploy targeted ads, and then translate the data into clear insights the artists can act on.

Deliverables I expect from you:
• A 3-month social campaign roadmap tailored to an upcoming single or tour
• Creative asset guidelines (copy hooks, visual direction, suggested formats)
• Ad set configuration and launch inside the chosen platforms
• Weekly performance reporting with actionable tweaks

Acceptance criteria:
• Campaign is live within two weeks of project start
• Cost-per-engagement targets agreed up-front are hit by week three
• Reports clearly show audience growth and streaming uplift tied to each campaign phase

If you’ve already boosted emerging artists, navigated Facebook, Instagram or TikTok algorithms, and can speak the language of both musicians and numbers, let’s talk about turning those skills into the next chart-climbing story.