Small-Business Marketing Copy
Budget: $250 – $750 USD
I’m gearing up for a new B2B campaign and need persuasive marketing materials crafted specifically for small-business decision makers. My goal is to capture their attention quickly, speak to their daily pain points, and motivate them to act.
Scope of work
• One sales-focused brochure (roughly 300–400 words) suitable for both print and PDF distribution.
• A two-email nurture sequence that seamlessly follows the brochure’s messaging.
• Three short ad variants (50–70 words each) formatted for LinkedIn and Facebook.
What I’m looking for
• Clear, benefit-led copy with a confident, professional tone.
• A smooth narrative thread that keeps the language consistent across every asset.
• Natural keyword integration for improved search visibility when the content is posted online.
• Strong calls-to-action that feel consultative rather than pushy.
Assets I’ll provide
• Brand voice guide and sample collateral.
• Overview of the product’s key features and unique selling points.
• Persona snapshots outlining typical small-business owner challenges.
Deliverables & timeline
First drafts of all pieces within one week of kickoff, followed by up to two refinement rounds. Final files delivered in both editable DOCX and ready-to-publish PDF formats.
If you have a track record of writing high-impact B2B marketing copy—especially for small businesses—let’s connect. Please share two relevant samples and a brief note on how you’ll approach this project.
Scope of work
• One sales-focused brochure (roughly 300–400 words) suitable for both print and PDF distribution.
• A two-email nurture sequence that seamlessly follows the brochure’s messaging.
• Three short ad variants (50–70 words each) formatted for LinkedIn and Facebook.
What I’m looking for
• Clear, benefit-led copy with a confident, professional tone.
• A smooth narrative thread that keeps the language consistent across every asset.
• Natural keyword integration for improved search visibility when the content is posted online.
• Strong calls-to-action that feel consultative rather than pushy.
Assets I’ll provide
• Brand voice guide and sample collateral.
• Overview of the product’s key features and unique selling points.
• Persona snapshots outlining typical small-business owner challenges.
Deliverables & timeline
First drafts of all pieces within one week of kickoff, followed by up to two refinement rounds. Final files delivered in both editable DOCX and ready-to-publish PDF formats.
If you have a track record of writing high-impact B2B marketing copy—especially for small businesses—let’s connect. Please share two relevant samples and a brief note on how you’ll approach this project.