Performance Marketing

Job ID: 36863236

Budget: ₹1,500 – ₹12,500 INR

We are an established D2C e-commerce brand seeking a highly skilled Performance Marketer to join our marketing team. The ideal candidate will be an expert in creating ads for e-commerce websites and have a strong background in conversion rate optimization (CRO).

Responsibilities:
As a Performance Marketer, your primary focus will be on developing and executing effective advertising strategies across digital channels to drive targeted traffic to our e-commerce website. You will also play a vital role in optimizing our conversion rates through continuous testing and optimization efforts.

Key Responsibilities:

E-commerce Advertising: Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and Instagram Ads. Create compelling ad creatives, develop targeting strategies, and allocate budgets effectively to drive high-quality traffic.

Conversion Rate Optimization (CRO): Analyze user behavior, conduct A/B testing, and implement CRO strategies to improve website conversion rates. Utilize tools like Google Analytics and heatmaps to identify optimization opportunities and enhance the user experience.

Performance Analysis and Reporting: Monitor campaign performance metrics, such as CTR, CPA, ROAS, and conversion rates. Prepare comprehensive reports to provide insights into marketing effectiveness and make data-driven recommendations for optimization.


If you are a passionate and results-oriented Performance Marketer with expertise in e-commerce ads and conversion rate optimization, we invite you to join our dynamic team. Contribute to the continued success of our established D2C e-commerce brand and help drive growth through targeted advertising and optimized conversion rates.