Optimize Google Ads for Taxi Company

I'm on the lookout for an experienced Google Ads specialist who can effectively guide a campaign for my taxi and transfer company. Here's what I am aiming for:

- Main goal: My priority is to generate more website traffic, thus potential leads for my business.
- Target Audience: My target market largely includes both local and international customers. I need someone who can efficiently optimize ads for both these customer bases.
- Industry Knowledge: Understanding of the Taxi and Transfer industry will be a great add-on.

While the primary skill needed is an in-depth knowledge and experience of running successful Google Ads campaigns, it will be a perfect fit if you have a knack for analyzing and tweaking strategy as per website traffic data.