Optimization of TIKTOK Advertising

Job responsibilities:
1. Be responsible for advertising and optimization of TIKTOK cross-border e-commerce, and formulate advertising mechanism and strategy.
2. Implement the daily advertising plan, monitor the background data of advertisements in real time for advertising optimization, regularly check the advertising effect, analyze and sort out the advertising data, and optimize the advertising strategy.
3. Adjust and optimize advertising settings according to advertising performance, improve advertising conversion amount and conversion rate, track promotion effect, do a good job in data analysis and feedback, and be responsible for ROI and gross profit.
4. Use innovative thinking to constantly try new target groups and advertising forms, and find, test and launch new advertising forms.
Qualifications:
1. Bachelor degree or above, fluent in spoken English;
2. Proficient in advertising policies, mechanisms and strategies of facebook/google and other traffic platforms, and familiar with advertising modes of social tools such as facebook, pinterest, youtube and tiktok.
3. Understand the overseas mainstream social media, be sensitive to current popular and fashionable things, have active thinking, clear logical thinking, and have strong problem analysis.
Problem solving ability;
4. Strong execution, good at coordination, communication and cross-departmental cooperation, and excellent communication and coordination skills.
5. High sensitivity to data changes, good analytical judgment, feedback market demand and information according to market changes.