Hotel Loyalty Meta Ads Campaign
Budget: ₹12,500 – ₹37,500 INR
My boutique hotel-resort is rolling out a new couples-focused loyalty program and I want Meta (Facebook & Instagram) ads to be the main driver. The assignment is to build, run, and continually refine campaigns that highlight these special offers, turning engaged couples into repeat guests.
What I will rely on you for:
• Audience intelligence – dig into location, interest, and behaviour data to isolate couples most likely to travel to our region.
• Campaign architecture – set up cold, warm, and retargeting ad sets inside Ads Manager, wiring in pixel / CAPI tracking so every booking is traceable.
• Creative direction – supply fresh copy hooks and angle suggestions I can feed to our design team, then assemble the final ads (single image, carousel, Reels if suitable).
• Ongoing optimisation – daily checks during launch week, followed by weekly scaling or pruning based on CPA and ROAS targets.
• Transparent reporting – a concise dashboard plus a short narrative summary each week so I can see exactly how many loyalty sign-ups and bookings the spend generated.
Success is measured by a steady drop in cost-per-acquisition and a clear uptick in loyalty programme enrolments from couples browsing on Facebook and Instagram. Let’s set a timeline, agree on milestones, and get the first campaign live quickly.
What I will rely on you for:
• Audience intelligence – dig into location, interest, and behaviour data to isolate couples most likely to travel to our region.
• Campaign architecture – set up cold, warm, and retargeting ad sets inside Ads Manager, wiring in pixel / CAPI tracking so every booking is traceable.
• Creative direction – supply fresh copy hooks and angle suggestions I can feed to our design team, then assemble the final ads (single image, carousel, Reels if suitable).
• Ongoing optimisation – daily checks during launch week, followed by weekly scaling or pruning based on CPA and ROAS targets.
• Transparent reporting – a concise dashboard plus a short narrative summary each week so I can see exactly how many loyalty sign-ups and bookings the spend generated.
Success is measured by a steady drop in cost-per-acquisition and a clear uptick in loyalty programme enrolments from couples browsing on Facebook and Instagram. Let’s set a timeline, agree on milestones, and get the first campaign live quickly.