Facebook + Google Ads Manager

Hi there,

We run JustGotLaid.com.au, a South Australian Artificial Grass brand.

We are looking for an experienced and hands-on Ad Manager who can both manage ad campaigns and create the actual ads — including images, short videos, and fun copywriting.

We have three very clear audiences we want to target:

1. Homeowners and businesses buying artificial grass online (DIY buyers)
https://justgotlaid.com.au/artificial-grass-shop/
Drive online orders for grass rolls via our website.

2. Homeowners and businesses needing artificial grass installed
https://justgotlaid.com.au/request-quote-from-installer/
Generate leads for artificial grass installation (quote requests).

3. Landscapers/tradies who install artificial grass (recruiting partners)
https://justgotlaid.com.au/become-an-installer/
Find landscapers/tradies that install Artificial Grass

Your Responsibilities:
- Set up and manage Facebook/Instagram ad campaigns
- Set up and manage Google Search ad campaigns

Create ad content:
- Design images
- Create short basic video ads (slideshow-style acceptable)
- Write fun, cheeky but professional ad copy (to match our brand voice)
- Target South Australia only within certain range of our business for both DIY and installers
- Optimise ads based on performance (cost per lead/sale/application)
- Provide reporting

What We Provide:
- Brand guidelines and messaging
- Product photos, customer install photos
- Raw videos
- Website links for landing pages

Important:
To confirm you've read the full project details, please start your application with the word "Perfection".
Applications without this keyword will be immediately rejected.


Who We're Looking For:
- Experienced with both Meta Ads and Google Ads
- Able to create and launch ads independently (without needing an external graphic designer or copywriter)
- Knows how to split audiences and budgets smartly
- Understands local Australian market
- Comfortable working with a moderate initial ad spend ($500–$1000/month)