Facebook Brand Awareness Image Campaign

I need a fresh Facebook campaign devoted exclusively to boosting brand awareness, and every element should revolve around eye-catching images. The job starts with a concise strategy: define suitable audiences, set clear reach and impression targets, and map out a test-and-learn schedule inside Ads Manager. From there, the real craft begins—designing scroll-stopping images that fit feed, story, and carousel placements while keeping color, typography, and brand voice consistent.

Once the visuals are ready, you’ll pair each with concise, memorable copy, load everything into Ads Manager, select the right objectives, and configure tracking so I can see how many unique users we reach and how often. During the first week the ads are live, I’ll need quick performance insights so we can tweak creative, placements, or frequency caps before scaling.

Deliverables
• 1 short campaign strategy document (PDF or Google Doc)
• Minimum of 5 high-resolution image ads sized for all primary Facebook placements
• Full campaign setup in Facebook Ads Manager, including copy, targeting, and pixel events
• Performance snapshot after seven days with recommendations for next steps

Acceptance criteria
• All images meet Facebook ad specs and pass the text-overlay rule
• Strategy clearly shows target audiences and success metrics focused on reach/impressions
• Ads are live and visible in Ads Manager with tracking verified
• First-week report includes reach, impressions, frequency, and actionable suggestions