Facebook Ads Media Buyer Needed

Job ID: 38214993

Budget: $750 – $1,500 SGD

A Singapore sports and recovery eCommerce brand looking for a Facebook Ads Specialist (Media Buyer) who will be responsible for managing our DTC Facebook ad campaigns and crafting highly converting ad creatives. This role is involved in the entire campaign cycle from start to finish. This includes creating and testing and launching new creatives, and overseeing campaigns, scaling budgets while maintaining targeted KPI’s.

Location: Remote

Incentive: Basic pay + profit sharing once hit certain KPI after 3rd month

What You’ll Be Doing:

Set-up, manage, analyze and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting strict ROI goals.

Drive creation of new ad creatives both through own ideas as well as collaboration with copy and video creative departments to ensure that we have new, exciting creative to test for every offer each week.

Collaborate with creative teams to develop compelling ad creatives and messaging that resonate with the target audience.

Manage an iterative creative testing process.

Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions.

Perform regular tracking and analysis on the performance of each campaign.

Prepare and deliver performance reports identifying successes and opportunities for improvement.

Participate in innovation and improvement of team systems and advertiser campaign and launch flows.

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

Experience:

2+ years Facebook Ads campaign management experience, with the ability to show results.

Experience directly managing daily budgets of minimum $500-$1000/day

Experience in crafting compelling ad angles that drive conversion on Facebook

Direct-to-Consumer marketing experience is preferred

Familiarity with basic video editing

Hardworking self-starter with a high level of accuracy and attention to detail

Ability to analyze data and provide action plans based on conclusions

Bachelor’s Degree in Marketing or related field