App Download Video Ad Creation
Budget: $10 – $30 USD
I need a captivating video ad to drive app downloads among young adults. The ad will be promoted on in-app ads.
Requirements:
- Engaging visuals and animations
- Compelling script focused on understanding the struggles of the user
- Experience with ads targeting young adults and those who work full time
- Familiarity with in-app ad formats
- Needs to address the struggles of those poor on time, and money
- Needs to address those who can't cook or are new to it
- Needs the proposition to include a fix for wasting money on fast food, wasting money on throwing away food, and wasting time on cooking bad, messy, meals.
- The fix to those issues being the app, Zestt
- Length of no more than 10 seconds
- Smooth transition from struggling, to using and promoting the app
- Understanding the struggle, and then proposing a fix to that struggle rather than, an in your face promotion
Ideal Skills and Experience:
- Proficiency in video editing software
- Strong understanding of young adult trends
- Previous experience creating app promo videos
- Basic understanding of user engagement
- Decent acting skills
Ideally the finished ad will be 7 to 10 seconds in length, and will address the struggles that come with working a full time job. The struggles being; low income, low free time, and low energy. An example would be getting home from work and being tired, wanting to order in or go out, but both are unnecessary wastes of money when you have food in the fridge. But you don't know how to cook well, and don't want to sort through the food in your fridge, and try to find an appetizing meal that contains ingredients that you already have. The fix being Zestt. As it's able to address and fix all of those conveniently.
Requirements:
- Engaging visuals and animations
- Compelling script focused on understanding the struggles of the user
- Experience with ads targeting young adults and those who work full time
- Familiarity with in-app ad formats
- Needs to address the struggles of those poor on time, and money
- Needs to address those who can't cook or are new to it
- Needs the proposition to include a fix for wasting money on fast food, wasting money on throwing away food, and wasting time on cooking bad, messy, meals.
- The fix to those issues being the app, Zestt
- Length of no more than 10 seconds
- Smooth transition from struggling, to using and promoting the app
- Understanding the struggle, and then proposing a fix to that struggle rather than, an in your face promotion
Ideal Skills and Experience:
- Proficiency in video editing software
- Strong understanding of young adult trends
- Previous experience creating app promo videos
- Basic understanding of user engagement
- Decent acting skills
Ideally the finished ad will be 7 to 10 seconds in length, and will address the struggles that come with working a full time job. The struggles being; low income, low free time, and low energy. An example would be getting home from work and being tired, wanting to order in or go out, but both are unnecessary wastes of money when you have food in the fridge. But you don't know how to cook well, and don't want to sort through the food in your fridge, and try to find an appetizing meal that contains ingredients that you already have. The fix being Zestt. As it's able to address and fix all of those conveniently.