30-Second Architecture Instagram Ad
Budget: $250 – $750 USD
I need a concise, attention-grabbing Instagram video ad (max 30 seconds) to promote our architectural services in a professional, clean, and modern style.
We will provide:
Soundtrack
Stock footage
High-resolution images of completed projects
Company logo
Main Objective
Drive users to click the call-to-action button by clearly communicating a strong value proposition within the first seconds.
CRITICAL OPENING (FIRST 3–5 SECONDS)
The video MUST immediately capture attention with bold, clear text over strong visual renders (preferably before/after or high-quality architectural visuals).
Use these EXACT Spanish phrases:
“RENDER Y ANTEPROYECTO GRATIS Y SIN COMPROMISO”
“DE TU PROYECTO EN 48H”
Then quickly follow with:
“ESTUDIO DE ARQUITECTURA EN LA PROVINCIA DE CIUDAD REAL”
This opening is key and must be visually impactful and easy to read on mobile.
VIDEO STRUCTURE
1. Opening (0–5s)
Strong visual (render transformation or modern house)
Bold text (above)
Clean animation (no flashy effects)
2. Showcase (5–20s)
Sequence of projects (before/after if possible)
Use smooth motion:
Zoom
Parallax
Camera pans
Overlay short Spanish captions such as:
“Visualiza tu casa antes de construir”
“Diseño moderno y personalizado”
“Ideas claras desde el inicio”
3. Trust + Positioning (20–25s)
Add one or two lines max:
“Arquitectura profesional y cercana”
“Especialistas en reformas y obra nueva”
4. Call to Action (25–30s)
Clear closing message:
“Solicita tu propuesta ahora”
“Haz clic y empieza tu proyecto”
Logo animation at the end
STYLE GUIDELINES
Format: Vertical (1080x1920)
Clean, modern, architectural feel
No flashy transitions or gimmicks
Smooth and professional motion graphics
Text must be large and readable on mobile
Respect brand colors and typography (will be provided)
DELIVERABLES
Final video (H.264, 1080x1920, ≤30s)
Editable file (Premiere Pro or After Effects)
15-second shorter version
ACCEPTANCE CRITERIA
Strong hook in first 3 seconds
Clear, readable text on mobile
Smooth pacing
Balanced audio (for autoplay)
Optimized for Instagram Reels
EXTRA (IMPORTANT FOR PERFORMANCE)
The video should feel:
Premium
Trustworthy
Easy to understand in seconds
Goal: user instantly thinks
“I want to see how my house could look”
Resources attached:
Logo
Song
Video sources we like, if you use these you will gain more points:
https://app.envato.com/stock-video/f54ba555-565c-4cd9-a190-7dee00d95fbe
https://app.envato.com/stock-video/41539b09-e07c-4204-bf12-8a14f9cb97da
https://app.envato.com/search/stock-video/6e2cb4d0-68d2-4a63-8901-dc241c76b1da?itemType=stock-video&term=vertical+design+render+pool&sort=relevance
https://app.envato.com/search/stock-video/d049e050-f650-483a-aa03-506387506c22?itemType=stock-video&term=vertical+interior+design+render&sort=relevance
We will provide:
Soundtrack
Stock footage
High-resolution images of completed projects
Company logo
Main Objective
Drive users to click the call-to-action button by clearly communicating a strong value proposition within the first seconds.
CRITICAL OPENING (FIRST 3–5 SECONDS)
The video MUST immediately capture attention with bold, clear text over strong visual renders (preferably before/after or high-quality architectural visuals).
Use these EXACT Spanish phrases:
“RENDER Y ANTEPROYECTO GRATIS Y SIN COMPROMISO”
“DE TU PROYECTO EN 48H”
Then quickly follow with:
“ESTUDIO DE ARQUITECTURA EN LA PROVINCIA DE CIUDAD REAL”
This opening is key and must be visually impactful and easy to read on mobile.
VIDEO STRUCTURE
1. Opening (0–5s)
Strong visual (render transformation or modern house)
Bold text (above)
Clean animation (no flashy effects)
2. Showcase (5–20s)
Sequence of projects (before/after if possible)
Use smooth motion:
Zoom
Parallax
Camera pans
Overlay short Spanish captions such as:
“Visualiza tu casa antes de construir”
“Diseño moderno y personalizado”
“Ideas claras desde el inicio”
3. Trust + Positioning (20–25s)
Add one or two lines max:
“Arquitectura profesional y cercana”
“Especialistas en reformas y obra nueva”
4. Call to Action (25–30s)
Clear closing message:
“Solicita tu propuesta ahora”
“Haz clic y empieza tu proyecto”
Logo animation at the end
STYLE GUIDELINES
Format: Vertical (1080x1920)
Clean, modern, architectural feel
No flashy transitions or gimmicks
Smooth and professional motion graphics
Text must be large and readable on mobile
Respect brand colors and typography (will be provided)
DELIVERABLES
Final video (H.264, 1080x1920, ≤30s)
Editable file (Premiere Pro or After Effects)
15-second shorter version
ACCEPTANCE CRITERIA
Strong hook in first 3 seconds
Clear, readable text on mobile
Smooth pacing
Balanced audio (for autoplay)
Optimized for Instagram Reels
EXTRA (IMPORTANT FOR PERFORMANCE)
The video should feel:
Premium
Trustworthy
Easy to understand in seconds
Goal: user instantly thinks
“I want to see how my house could look”
Resources attached:
Logo
Song
Video sources we like, if you use these you will gain more points:
https://app.envato.com/stock-video/f54ba555-565c-4cd9-a190-7dee00d95fbe
https://app.envato.com/stock-video/41539b09-e07c-4204-bf12-8a14f9cb97da
https://app.envato.com/search/stock-video/6e2cb4d0-68d2-4a63-8901-dc241c76b1da?itemType=stock-video&term=vertical+design+render+pool&sort=relevance
https://app.envato.com/search/stock-video/d049e050-f650-483a-aa03-506387506c22?itemType=stock-video&term=vertical+interior+design+render&sort=relevance
Related categories:
Video Services
Animation
After Effects
Motion Graphics
Video Production
Video Editing
Adobe Premiere Pro
Video Ads