Edit 45s UGC Video Ad
Budget: £10 – £20 GBP
I have all the raw ingredients—script, product footage, and a competitor reference—and now I need a skilled editor to turn them into a 45-50 second 9:16 Facebook/Instagram ad that feels genuinely user-generated.
Here’s the creative direction:
• Pace: 24 rapid-fire cuts, one sentence per cut, so the final spot stays punchy from first frame to last.
• Look & feel: warm colour grade, authentic handheld vibe, captions (bold white, clean font) burned in as full-time subtitles.
• Focus: each frame should underline the product benefits rather than generic features, in line with the promotion goal.
• Effects: keep them minimal—quick zooms, light motion graphics or seamless transitions only when they reinforce the story.
• Extra visuals: a few script moments require AI-generated footage; please bring your preferred Gen-AI tool (Runway, Pika, etc.) to fill those gaps and blend them naturally with the live shots.
• Audio: calm yet slightly upbeat background track that never competes with the voice-over.
Deliverables:
1. Final 9:16 master (45-50 s) in MP4, 1080×1920, ready for Meta Ads Manager.
2. Editable project file (Premiere Pro, Final Cut, or DaVinci—your choice) with all assets neatly organised.
3. Separate SRT file matching the on-screen captions.
Acceptance criteria: smooth cut-to-script timing, accurate subtitle sync, consistent warm grade, and AI inserts that viewers can’t spot.
If you love fast-cut UGC style and can squeeze storytelling power into under a minute, let’s get started.
Here’s the creative direction:
• Pace: 24 rapid-fire cuts, one sentence per cut, so the final spot stays punchy from first frame to last.
• Look & feel: warm colour grade, authentic handheld vibe, captions (bold white, clean font) burned in as full-time subtitles.
• Focus: each frame should underline the product benefits rather than generic features, in line with the promotion goal.
• Effects: keep them minimal—quick zooms, light motion graphics or seamless transitions only when they reinforce the story.
• Extra visuals: a few script moments require AI-generated footage; please bring your preferred Gen-AI tool (Runway, Pika, etc.) to fill those gaps and blend them naturally with the live shots.
• Audio: calm yet slightly upbeat background track that never competes with the voice-over.
Deliverables:
1. Final 9:16 master (45-50 s) in MP4, 1080×1920, ready for Meta Ads Manager.
2. Editable project file (Premiere Pro, Final Cut, or DaVinci—your choice) with all assets neatly organised.
3. Separate SRT file matching the on-screen captions.
Acceptance criteria: smooth cut-to-script timing, accurate subtitle sync, consistent warm grade, and AI inserts that viewers can’t spot.
If you love fast-cut UGC style and can squeeze storytelling power into under a minute, let’s get started.