Trade Expo Billboard Poster Design

I’m preparing a large-scale billboard (plus a matching poster) to promote an upcoming trade exhibition and I need the creative finished and press-ready. The visual must feel commercial and energetic so it captures everyday passers-by and quickly tells them everything they need to know about the event.

Key messages that must jump out: the exhibition’s theme, the full venue address, and a clear date-and-time block. If there’s room after those priorities, we can weave in sponsor or participant logos, but only once the core details are unmistakable.

Please work in CMYK, 300 dpi (or vector) so the final art scales cleanly to billboard size. I’m comfortable with Adobe Illustrator, Photoshop, or InDesign files, as long as you also supply a high-resolution PDF ready for the printer.

Deliverables
• Final design in editable source format
• Print-ready PDF sized for both billboard and A1 poster
• One web-optimised JPG/PNG for social teasers

Acceptance criteria
• Text and logos remain razor-sharp at 100% zoom on a 300 dpi canvas
• Theme, location, date, and time are readable from six metres away in the billboard mock-up
• Colours adhere to CMYK values supplied by the print house (I’ll forward their spec sheet upon kickoff)

If you can turn this around quickly while keeping the layout bold and professional, let’s get started.