Movers Lead Generation Creatives

My moving company is gearing up for a lead-driven push across Facebook and Instagram, and I need a cohesive set of visuals to power the campaign. The core objective is simple: inspire prospects to click, call, or fill out a quote form.

What I already have
• Brand colours, fonts, logo files, service photos, and recent copy angles.
• Clear buyer personas—homeowners planning local or interstate moves.

What I need from you
• Static images that grab attention in busy feeds while aligning with our brand’s clean, trustworthy look.
• Short animated graphics (GIF or MP4) to bring motion to key selling points such as “Free Estimate” or “Licensed & Insured”.
• Swipe-friendly carousel ads that walk prospects through our three-step moving process and end with a strong call-to-action button.

Technical notes
– Please size everything for Facebook and Instagram feed placements (1080×1080) and story-friendly vertical versions (1080×1920).
– Adobe Photoshop, Illustrator, After Effects, or Canva are all fine as long as final layered source files are included.
– Keep text under 20 % of the image area so ads boost cleanly.

Acceptance criteria
1. A visually consistent set covering the three content types above for both platforms.
2. Exported PNG/JPG/MP4 files plus editable source files.
3. Minor round of revisions after first draft to ensure messaging clarity and compliance with FB/IG ad guidelines.

Once the final assets meet these points, I’ll schedule them immediately and share ad performance stats so you can see the impact of your work.