Social Media Branding & Content Creation

Job ID: 40090793

Budget: ₹12,500 – ₹37,500 INR

Social Media Brand Content Contest
Scope of Work (SOW)
Company

850 Credit Repair

850 Credit Repair is a professional credit repair and financial improvement company focused on helping individuals improve their credit profiles, unlock better financial opportunities, and build long-term financial confidence. Our brand should communicate trust, credibility, and progress, while remaining clear, professional, and approachable.

Objective

Create a cohesive social media content system for 850 Credit Repair that includes:

A unified visual brand direction

Reusable social media templates

Content ideas that can be easily implemented by our internal team

Primary platforms: Instagram and Facebook.

Brand Style and Colors

Approved color palette:

Black

White

Green

Limited use of Blue or Red (accent only)

Not all colors must be used in every design. Green should generally represent growth or progress.

Brand Tone and Feel:

Professional and trustworthy

Clear and educational

Positive and progress-focused

Modern, clean, and confident

Easy to understand and readable on mobile

Designs should inspire confidence without feeling aggressive, flashy, or sales-heavy.

Scope of Deliverables
1. Social Media Brand Direction

Provide a short written explanation (1–2 paragraphs) describing:

Visual style and layout approach

Font and typography direction

How the brand should feel on social media

Why the approach fits a credit repair and financial services company

2. Branded Social Media Templates

Create 5–7 reusable social media post templates.

Templates should include a mix of:

Educational credit tips

Myth-vs-fact or awareness posts

Service or program highlights

Review or testimonial layouts

General brand credibility or trust-building posts

Template Requirements:

Square format (1:1)

Optimized for Instagram and Facebook

Text-safe margins

Space for logo placement

Space for short headlines or calls to action

Easy to edit for future use

3. Content Ideas (Post Concepts)

Provide 10–15 social media post ideas, each including:

Post topic

Short headline or hook

Brief explanation of the post goal

Full captions are not required.

4. File Types and Final Deliverables

All final deliverables must be provided in the following formats:

JPG for immediate posting

PNG for transparent or high-quality web use

AI (Adobe Illustrator) fully editable source files

PSD (Adobe Photoshop) fully editable source files

Canva editable format (shared via Canva link or team access)

Requirements:

All source files must be fully layered and organized

Canva files must be fully editable (text, colors, images)

Fonts must be included or clearly identified

No flattened source files

No watermarks on final submissions

What We Are Looking For

Understanding of financial services or credit-related businesses

Clear, professional visual hierarchy

Designs that educate without overwhelming

Templates that are simple for a non-designer to reuse

What to Avoid

Flashy or “get rich quick” visuals

Overly aggressive sales language

Cluttered or confusing layouts

Hard-to-read fonts

Trend-driven or gimmicky designs

Winner Selection Criteria

The winning submission will be selected based on:

Brand alignment

Clarity and trustworthiness

Practical usability

Professional appearance

Scalability for long-term content creation