Freelance Graphic Designer – Rural Land Subdivision Marketing Materials (QLD)
Budget: $3,000 – $4,000 AUD
Summary
JOB TITLE
Freelance Graphic Designer – Rural Land Subdivision Marketing Materials (QLD)
PROJECT OVERVIEW
We are seeking a freelance graphic designer to assist with marketing materials for a small rural residential land subdivision project located in Kingaroy, QLD.
The project consists of 30 rural residential lots (approx. 4,000 sqm each), to be released in staged sales.
This is a practical land sales project — we are not looking for an extensive corporate branding package, but rather clean, professional, and clear marketing materials suitable for real estate portals and agents.
SCOPE OF WORK
The designer will be required to deliver:
1️⃣ Project Logo (Simple & Clean)
Text-based or minimal icon logo
Suitable for print and digital use
AI / EPS / PDF format
2️⃣Masterplan Layout Presentation
Professionally formatted subdivision plan
Clear lot numbers
Stage release highlighting
Road names and key features shown clearly
3️⃣ Marketing Brochure (8–12 pages)
Content will be provided by us.
Brochure to include:
Cover page
Project overview
Location map
Masterplan
Amenity
Key selling points
Contact details
Final output:
Print-ready PDF
Web-optimised PDF
4️⃣ Price List Template
Editable format
Clean and easy to update
5️⃣ Individual Lot Marketing Sheets (Template Design and produce 31 individual lot plans)
We require a professionally designed individual lot marketing sheet template for sales purposes.
This is NOT a technical or engineering drawing task.
The designer will be responsible for:
Designing a clean and professional A4 template layout
Creating a consistent visual style aligned with the overall project branding
Incorporating:
Lot number
Lot size (sqm)
Dimensions (as provided)
North arrow
Site outline (based on survey plan supplied)
Key features / notes section
Project logo and contact details
Important:
All technical information, dimensions, and survey drawings will be provided by our surveyor. The designer is not required to create or verify any technical drawings.
Deliverables required:
Editable master template (Adobe InDesign or Illustrator preferred)
2 completed sample lot sheets
Print-ready PDF format
Web-optimised PDF format
The template should allow easy updating of lot numbers and dimensions for future stages.
6️⃣ Developer Company Logo Design (Light Branding Only)
We require a clean and professional logo design for our property development company.
This is a light branding exercise only.
A full corporate branding package is NOT required.
Scope includes:
2–3 initial logo concepts
2 revision rounds
Final logo in:
AI / EPS (vector format)
PNG (transparent background)
PDF
Black & white version
Full colour version
Horizontal and stacked variation
Style direction:
Professional
Minimal
Timeless
Suitable for property development industry
Not overly corporate or luxury-focused
The logo should be suitable for:
Brochures
Lot sheets
Website (future)
Signage
No full brand guidelines required (unless separately quoted).
STYLE DIRECTION
We are looking for:
Clean
Minimal
Rural lifestyle feel
Not luxury or corporate
Easy to read for local buyers
Reference style:
Simple Australian land estate brochures (not high-end masterplanned community style).
DELIVERABLES
All final artwork files (AI or InDesign package preferred)
Print-ready PDF
Web version PDF
Font files (if applicable)
TIMELINE
Preferred completion within 3–4 weeks.
BUDGET
Indicative budget: AUD $3,000 - 4,000
Please provide:
Portfolio of relevant property or brochure work
Estimated timeline
Revision policy
Confirmation of file formats delivered
IDEAL CANDIDATE
Experience in Australian property marketing materials
Strong layout and typography skills
Able to communicate clearly and work within budget
Understanding of real estate sales material is preferred
HOW TO APPLY
Please include:
Portfolio (especially subdivision / real estate work)
Estimated quote
Availability
JOB TITLE
Freelance Graphic Designer – Rural Land Subdivision Marketing Materials (QLD)
PROJECT OVERVIEW
We are seeking a freelance graphic designer to assist with marketing materials for a small rural residential land subdivision project located in Kingaroy, QLD.
The project consists of 30 rural residential lots (approx. 4,000 sqm each), to be released in staged sales.
This is a practical land sales project — we are not looking for an extensive corporate branding package, but rather clean, professional, and clear marketing materials suitable for real estate portals and agents.
SCOPE OF WORK
The designer will be required to deliver:
1️⃣ Project Logo (Simple & Clean)
Text-based or minimal icon logo
Suitable for print and digital use
AI / EPS / PDF format
2️⃣Masterplan Layout Presentation
Professionally formatted subdivision plan
Clear lot numbers
Stage release highlighting
Road names and key features shown clearly
3️⃣ Marketing Brochure (8–12 pages)
Content will be provided by us.
Brochure to include:
Cover page
Project overview
Location map
Masterplan
Amenity
Key selling points
Contact details
Final output:
Print-ready PDF
Web-optimised PDF
4️⃣ Price List Template
Editable format
Clean and easy to update
5️⃣ Individual Lot Marketing Sheets (Template Design and produce 31 individual lot plans)
We require a professionally designed individual lot marketing sheet template for sales purposes.
This is NOT a technical or engineering drawing task.
The designer will be responsible for:
Designing a clean and professional A4 template layout
Creating a consistent visual style aligned with the overall project branding
Incorporating:
Lot number
Lot size (sqm)
Dimensions (as provided)
North arrow
Site outline (based on survey plan supplied)
Key features / notes section
Project logo and contact details
Important:
All technical information, dimensions, and survey drawings will be provided by our surveyor. The designer is not required to create or verify any technical drawings.
Deliverables required:
Editable master template (Adobe InDesign or Illustrator preferred)
2 completed sample lot sheets
Print-ready PDF format
Web-optimised PDF format
The template should allow easy updating of lot numbers and dimensions for future stages.
6️⃣ Developer Company Logo Design (Light Branding Only)
We require a clean and professional logo design for our property development company.
This is a light branding exercise only.
A full corporate branding package is NOT required.
Scope includes:
2–3 initial logo concepts
2 revision rounds
Final logo in:
AI / EPS (vector format)
PNG (transparent background)
Black & white version
Full colour version
Horizontal and stacked variation
Style direction:
Professional
Minimal
Timeless
Suitable for property development industry
Not overly corporate or luxury-focused
The logo should be suitable for:
Brochures
Lot sheets
Website (future)
Signage
No full brand guidelines required (unless separately quoted).
STYLE DIRECTION
We are looking for:
Clean
Minimal
Rural lifestyle feel
Not luxury or corporate
Easy to read for local buyers
Reference style:
Simple Australian land estate brochures (not high-end masterplanned community style).
DELIVERABLES
All final artwork files (AI or InDesign package preferred)
Print-ready PDF
Web version PDF
Font files (if applicable)
TIMELINE
Preferred completion within 3–4 weeks.
BUDGET
Indicative budget: AUD $3,000 - 4,000
Please provide:
Portfolio of relevant property or brochure work
Estimated timeline
Revision policy
Confirmation of file formats delivered
IDEAL CANDIDATE
Experience in Australian property marketing materials
Strong layout and typography skills
Able to communicate clearly and work within budget
Understanding of real estate sales material is preferred
HOW TO APPLY
Please include:
Portfolio (especially subdivision / real estate work)
Estimated quote
Availability