Product Promo Graphic Design

I’m at the very first stage of an assignment that centers on desain grafis, specifically aimed at promosi produk. What I need right now is a strong visual concept and a set of ready-to-use graphics that can highlight the product’s value and grab attention immediately.

Here’s what will help me move forward:
• 2–3 initial concept directions presented as mood boards or low-fidelity mock-ups.
• Once a direction is approved, a polished key visual (AI/PSD layered file) plus web-ready and print-ready exports.
• A short style guide outlining colour palette and fonts so future assets stay consistent.

Please keep sizes flexible enough for social media and basic print collateral; I’ll confirm exact dimensions after we lock the concept. If you work in Adobe Illustrator or Photoshop that’s perfect, but I’m open to other professional tools as long as the source files remain editable.

I’m looking to get the first round of concepts within a few days so I can iterate quickly. Let me know if anything is unclear and feel free to share a quick outline of your approach when you send your proposal.