Pre-Launch Social Media Assets
Budget: $10 – $30 AUD
Project Overview
I’m rebranding my building business from ADL Carpentry to ALKEN Built and I’m looking for a skilled graphic designer to help create a pre-launch social media campaign.
The goal is to build anticipation and curiosity ahead of the official brand launch using professional, high-quality social media graphics for Facebook and Instagram.
This is a brand-focused project — I’m not after generic templates or rushed Canva-style work.
Scope of Work
I’m looking for six (6) ready-to-post social media graphics, designed as a cohesive pre-launch sequence.
The sequence will include:
“Something Big Is Coming” post
Uses new brand colours and mood
No logo shown
Mysterious, bold, minimal
Clean and impactful
Countdown posts (4 total)
Numbers: 4 / 3 / 2 / 1
One post per number
Uses brand colours
Keeps the reveal subtle and mysterious
No full logo until final post
Final brand reveal post
Full reveal of ALKEN Built
Logo included
Mood-board style layout
Premium construction / building brand feel
Style & Direction
Overall aesthetic should be:
Premium
Modern
Clean and confident
Strong construction presence
Earthy tones with bold contrast
I will supply:
Brand colours
Mood board
Logo files
Any additional inspiration material
Designers may also review my current Instagram for project and build inspiration:
@adl.carpentry
(This is for reference only — ALKEN Built is a refined and elevated brand direction.)
Deliverables
6 x square social media graphics (Instagram & Facebook ready)
High-resolution files suitable for posting
Editable source files (PSD / AI preferred — Canva acceptable if discussed)
Important Requirement — Usage Instructions
Along with the designs, I require clear written instructions explaining:
How to upload the images to Instagram and Facebook
Recommended image order for the countdown sequence
Suggested posting timeline (weekly or daily countdown)
Any notes on cropping, sizing, or formatting
Best export version to use when posting
These instructions should be simple and easy to follow, as I will be managing the posting myself.
Ideal Designer
Experience in branding or social media design
Strong typography and layout skills
Ability to create custom visuals (not stock templates)
Comfortable working with brand guidelines
Good communication and openness to feedback
Experience with construction, building, or trade brands is a bonus.
Timeline
Initial concepts: 5–7 days
Revisions: reasonable rounds included
I’m rebranding my building business from ADL Carpentry to ALKEN Built and I’m looking for a skilled graphic designer to help create a pre-launch social media campaign.
The goal is to build anticipation and curiosity ahead of the official brand launch using professional, high-quality social media graphics for Facebook and Instagram.
This is a brand-focused project — I’m not after generic templates or rushed Canva-style work.
Scope of Work
I’m looking for six (6) ready-to-post social media graphics, designed as a cohesive pre-launch sequence.
The sequence will include:
“Something Big Is Coming” post
Uses new brand colours and mood
No logo shown
Mysterious, bold, minimal
Clean and impactful
Countdown posts (4 total)
Numbers: 4 / 3 / 2 / 1
One post per number
Uses brand colours
Keeps the reveal subtle and mysterious
No full logo until final post
Final brand reveal post
Full reveal of ALKEN Built
Logo included
Mood-board style layout
Premium construction / building brand feel
Style & Direction
Overall aesthetic should be:
Premium
Modern
Clean and confident
Strong construction presence
Earthy tones with bold contrast
I will supply:
Brand colours
Mood board
Logo files
Any additional inspiration material
Designers may also review my current Instagram for project and build inspiration:
@adl.carpentry
(This is for reference only — ALKEN Built is a refined and elevated brand direction.)
Deliverables
6 x square social media graphics (Instagram & Facebook ready)
High-resolution files suitable for posting
Editable source files (PSD / AI preferred — Canva acceptable if discussed)
Important Requirement — Usage Instructions
Along with the designs, I require clear written instructions explaining:
How to upload the images to Instagram and Facebook
Recommended image order for the countdown sequence
Suggested posting timeline (weekly or daily countdown)
Any notes on cropping, sizing, or formatting
Best export version to use when posting
These instructions should be simple and easy to follow, as I will be managing the posting myself.
Ideal Designer
Experience in branding or social media design
Strong typography and layout skills
Ability to create custom visuals (not stock templates)
Comfortable working with brand guidelines
Good communication and openness to feedback
Experience with construction, building, or trade brands is a bonus.
Timeline
Initial concepts: 5–7 days
Revisions: reasonable rounds included