Modern Minimalist Brand Logo

I need a clean, sophisticated mark for my new brand that combines a sleek icon with crisp typography. The look should stay firmly in the modern, minimalist space—no excessive flourishes—so the design feels current across digital and print touchpoints.

Color direction: cool tones only. Blues, teals, or subtle sea-greens that work on both light and dark backgrounds. I’ll share the exact brand name and a short creative background once we start; use that information to craft an icon that can stand alone while still pairing naturally with the text.

Deliverables
• Primary logo (text + icon) on transparent background
• One-color, reverse, and grayscale variants
• Vector source files (AI, EPS, SVG) plus high-res PNG/JPG exports
• Brief style rationale outlining typeface, color codes, and usage guidelines

Acceptance criteria
• Fully original artwork—no stock elements
• Legible at 32 px and sharp at 300 dpi on A4 print
• Consistent color reproduction in RGB and CMYK profiles

Adobe Illustrator is preferred for the final files, but I’m flexible if you rely on another professional vector tool. Clear, prompt communication and a couple of revision rounds to fine-tune details will wrap this project up smoothly.