Modern Logo & Custom Typeface

Our visual identity needs a subtle evolution rather than a revolution. I want our current logo refined into a clean, modern-minimalist mark that still feels unmistakably “us.” Please keep the existing colour palette intact and let the original typographic character inform your redesign, even as you streamline shapes, spacing and overall balance.

Alongside the refreshed logo, I also need a proprietary font family that complements the new mark. The typeface should include at least Regular, Bold and Italic styles (additional weights welcome) and must render perfectly across web, print and everyday office use—think websites, brochures, and Word documents. OpenType features such as discretionary ligatures and stylistic alternates are a plus, provided they don’t compromise legibility.

Deliverables:
• Vector logo master files (AI, EPS, PDF) plus web-ready SVG/PNG.
• Complete font files (OTF/TTF) with clear naming conventions.
• Basic usage guide covering colour values, safe-zone, and font installation.
• Transfer of all rights upon final payment.

Please share a brief outline of your creative process and one or two relevant samples—especially any custom lettering or type work—so I can see how you handle minimalist aesthetics while respecting existing brand DNA. I’m ready to start as soon as I find the right fit and will provide the current logo assets immediately.