Modern Bright Logo Rebrand

We are looking to redesign the logo for a digital health and care platform that connects patients, families, carers and healthcare professionals.

The platform combines several services within one ecosystem, including:
• Care coordination and home care recruitment
• Appointment booking with healthcare professionals
• A digital health portal where users can manage their care and monitor loved ones
• A marketplace connecting healthcare services and providers

Our current logo no longer reflects the vision of the platform. We are looking for a modern, professional redesign that communicates health, care, trust and global accessibility.

Design Direction

The logo should feel:

• Modern and clean
• Professional and trustworthy (appropriate for healthcare)
• Human and supportive
• Suitable for an international digital health platform

We are particularly interested in strong icon-driven concepts. The icon should be distinctive and able to stand alone for uses such as:

• Mobile app icon
• Social media profiles
• Website favicon
• Platform branding

Themes the design may explore include:

• Care and support
• Health and wellbeing
• Human connection
• Global accessibility
• Digital healthcare

Deliverables

• Three initial logo concepts exploring different icon directions
• One selected concept refined through up to two revision rounds
• Final handover including editable vector files (AI/EPS or SVG), high-resolution PNG/JPEG exports, and a simple colour and usage guide

Experience designing for healthcare platforms, digital health services, or international service marketplaces would be highly appreciated.

i ahve added both versions of the current logo to for your viewing