Modern Black-White Lorry Logo
Budget: ₹600 – ₹1,500 INR
I’m launching a new venture and need a distinctive logo built around an Indian lorry silhouette. The look has to be modern and sleek, limited strictly to black and white so it sits well on every background, print or digital. Because I intend to trademark the mark later, all artwork must be 100 % original—no stock icons, no clip-art, no AI-generated elements I can’t own outright.
Visual direction
• Think streamlined contours or a stylised side profile of the truck rather than a literal illustration—clean lines, minimal fuss, unmistakably a lorry at first glance.
• The design must scale from a favicon to a storefront sign, so vector precision is essential.
• If typography is required, keep it secondary; the lorry itself should carry the identity.
Deliverables
- Primary logo in AI, SVG and EPS
- High-resolution PNG (transparent) and JPEG
- One black-on-white and one white-on-black variant
- A short style note specifying fonts (if any) and spacing so future collateral stays consistent
Acceptance criteria
1. Passes a pre-trademark image search (I’ll run this; you provide proofs of originality).
2. Maintains clarity at both 32 px and 3 ft wide.
3. Presented on a mock business card and website header for context.
Visual direction
• Think streamlined contours or a stylised side profile of the truck rather than a literal illustration—clean lines, minimal fuss, unmistakably a lorry at first glance.
• The design must scale from a favicon to a storefront sign, so vector precision is essential.
• If typography is required, keep it secondary; the lorry itself should carry the identity.
Deliverables
- Primary logo in AI, SVG and EPS
- High-resolution PNG (transparent) and JPEG
- One black-on-white and one white-on-black variant
- A short style note specifying fonts (if any) and spacing so future collateral stays consistent
Acceptance criteria
1. Passes a pre-trademark image search (I’ll run this; you provide proofs of originality).
2. Maintains clarity at both 32 px and 3 ft wide.
3. Presented on a mock business card and website header for context.