Minimalist Rebranding Design Package

The project involves a full rebrand built around a modern, minimalist aesthetic that speaks to innovation and progress, expressed exclusively in neutral grays and beiges.

Logo
• Crafted as a clean, vector-based mark in Adobe Illustrator, supplied in CMYK and RGB with scalable EPS, AI, SVG, and PNG exports.

Poster
• A single high-impact poster created in Photoshop with supporting Illustrator elements, sized for both A2 print and social media ratio.
• Consistent color palette, typography, and visual cues drawn from the new logo.

Brochure
• An 8-page, saddle-stitched brochure laid out in InDesign.
• Master pages and paragraph/character styles set up so future edits remain effortless.
• Final files delivered as packaged INDD (with links and fonts) plus press-ready PDF/X-4.

Consistency is crucial: every piece must share identical color values, font pairings, and grid structure to ensure a seamless brand experience across touchpoints. Please keep layer naming tidy and supply any custom fonts or links used.

Acceptance
A single zip containing:
1. Illustrator logo files and exports
2. PSD, linked AI artwork, and flattened TIFF/PDF of the poster
3. Packaged InDesign folder and final brochure PDF

With these assets in place, our refreshed identity will project a calm, dependable confidence while signalling forward-thinking innovation.