Logo for a respiratory services company
Budget: $250 – $750 USD
Description
***Please read full brief before submitting your entry. All logo entries should be presented flat, on a white or black background - NO MOCKUPS - WE NEED TO ENSURE THE LOGO WORKS IN STANDARD PRESENTATION.***
OVERVIEW
Munro Respiratory Services are a business based in Central West NSW who offer respiratory fit testing and silica awareness training, primarily to the mining and construction industries. They are an offshoot of parent company Munro Geological Services - a family owned and operated business that provides contract and labour hire Geological Field Staff and Geologists to the minerals exploration and mining industries throughout NSW.
CLIENT NAME:
Munro Respiratory Services
LOGO PURPOSE:
The logo will serve as the visual identity for Munro Respiratory Services, with the aim to promote their respiratory fit testing and silica awareness training services. The design should reflect professionalism, authority, and maturity while also providing a modern, approachable feel. Ideally, it will carry strong ties to the existing branding of Munro Geological Services.
DESIGN ELEMENTS:
• Text: The emphasis should be on the name "Munro", with the strapline "Respiratory Services" placed underneath as a complementary strapline. The name should be the focal point, while the strapline provides additional context.
• Font preferences: We're open to seeing a range of fonts, but the client has a preference to utilise similar typography to their existing brand - Munro Geological Services.
• Colour Palette: The primary colours should be black, with a vibrant green offset.
• Iconography: We're open to a range of options and would like the idea of respiration to be represented within the logo - either via combining lungs with the letter M, an integration of a face mask/breathing apparatus etc, lungs with the shape of Australia, or any other ways you feel we can represent the company via the logo. We're also open to simpler options that more closely align with the existing Munro Geological Services logo.
TONE AND MESSAGE:
The overall tone should communicate expertise, trustworthiness, and maturity. The primary market for Munro Respiratory Services is the mining and construction industries, so ideally the logo will carry a masculine tone that also suggests authority within both mining and health sectors.
TARGET AUDIENCE:
• Mining industry
• Construction industry
ADDITIONAL NOTES:
• The logo should be clean and modern, with clear legibility, especially in smaller formats such as business cards or digital signatures.
• It should work well across various media, including print, digital, and signage.
PRESENTATION:
The logo should be presented flat, on a white or black background - NO MOCKUPS - WE NEED TO ENSURE THE LOGO WORKS IN STANDARD PRESENTATION. Please do not submit multiple mockups of the same design. Any logo submitted should be easily configured to work against both dark and light backgrounds.
REFERENCES:
Please find attached reference sheet which contains some inspiration for potential direction, as well as a copy of the existing Munro Geological Services logo.
***Please read full brief before submitting your entry. All logo entries should be presented flat, on a white or black background - NO MOCKUPS - WE NEED TO ENSURE THE LOGO WORKS IN STANDARD PRESENTATION.***
OVERVIEW
Munro Respiratory Services are a business based in Central West NSW who offer respiratory fit testing and silica awareness training, primarily to the mining and construction industries. They are an offshoot of parent company Munro Geological Services - a family owned and operated business that provides contract and labour hire Geological Field Staff and Geologists to the minerals exploration and mining industries throughout NSW.
CLIENT NAME:
Munro Respiratory Services
LOGO PURPOSE:
The logo will serve as the visual identity for Munro Respiratory Services, with the aim to promote their respiratory fit testing and silica awareness training services. The design should reflect professionalism, authority, and maturity while also providing a modern, approachable feel. Ideally, it will carry strong ties to the existing branding of Munro Geological Services.
DESIGN ELEMENTS:
• Text: The emphasis should be on the name "Munro", with the strapline "Respiratory Services" placed underneath as a complementary strapline. The name should be the focal point, while the strapline provides additional context.
• Font preferences: We're open to seeing a range of fonts, but the client has a preference to utilise similar typography to their existing brand - Munro Geological Services.
• Colour Palette: The primary colours should be black, with a vibrant green offset.
• Iconography: We're open to a range of options and would like the idea of respiration to be represented within the logo - either via combining lungs with the letter M, an integration of a face mask/breathing apparatus etc, lungs with the shape of Australia, or any other ways you feel we can represent the company via the logo. We're also open to simpler options that more closely align with the existing Munro Geological Services logo.
TONE AND MESSAGE:
The overall tone should communicate expertise, trustworthiness, and maturity. The primary market for Munro Respiratory Services is the mining and construction industries, so ideally the logo will carry a masculine tone that also suggests authority within both mining and health sectors.
TARGET AUDIENCE:
• Mining industry
• Construction industry
ADDITIONAL NOTES:
• The logo should be clean and modern, with clear legibility, especially in smaller formats such as business cards or digital signatures.
• It should work well across various media, including print, digital, and signage.
PRESENTATION:
The logo should be presented flat, on a white or black background - NO MOCKUPS - WE NEED TO ENSURE THE LOGO WORKS IN STANDARD PRESENTATION. Please do not submit multiple mockups of the same design. Any logo submitted should be easily configured to work against both dark and light backgrounds.
REFERENCES:
Please find attached reference sheet which contains some inspiration for potential direction, as well as a copy of the existing Munro Geological Services logo.