LUCAS LOGO

I have attached an image of our current logo and I want it brought up to date while still feeling like “us.” The final mark will appear first and foremost on print pieces—think brochures, stationery, packaging and anything that runs through a press—so crisp vectors and print-friendly colour builds are essential.

You are free to suggest fresh typography, simplify shapes or introduce subtle new elements if they strengthen the concept; just make sure the final result is easy to reproduce at any size and remains instantly recognisable to customers who already know the brand.

Deliverables
• Primary logo in AI, EPS, PDF and high-resolution PNG (transparent background)
• CMYK and Pantone colour specifications, plus a small RGB version for digital previews
• A one-page style reference showing safe-zone, minimum size and colour variants

I’ll give quick, detailed feedback on each iteration so we can lock the design swiftly and move straight to final press-ready files.