Fruit Orchard Brand Launch Package

I am preparing to introduce a premium fruit-orchard brand to the market and need a complete, cohesive visual presence ready in the next four weeks. The cornerstone items are a distinctive logo and an ownable colour palette; once those are set, I want the same look and feel rolled out onto retail packaging and a freshly created Instagram page.

What I expect
• Logo: vector artwork, monochrome and full-colour versions, plus clear usage guidelines.
• Brand colours: primary and secondary swatches with HEX, RGB and Pantone values and notes on how they pair with imagery of fresh fruit.
• Packaging: front, back and side panels for two SKU sizes (pouch and box) supplied as print-ready files with dielines.
• Instagram launch kit: handle set-up, bio, profile image, nine grid posts, story highlight covers and an easy-to-edit Canva template pack so we can keep content consistent after hand-over.

Timeframe & hand-over
Everything needs to be approved and ready to print/publish within one month of project start. Source files (AI/PSD), fonts (licensed or free for commercial use) and a concise brand style guide must be included at delivery.

How to win the job
Attach a detailed proposal describing your approach, timeline checkpoints and any fresh ideas you have for positioning a fruit-orchard label. Links to two or three past launches of food or beverage brands are welcome, but the depth of your plan will weigh heaviest in my decision.

I look forward to seeing how you will bring this brand to life.