Estate Agency Logo Rebrand

I’m ready to refresh my estate agency’s identity and the first step is a brand-new logo. The company name itself is changing, so I need a visual mark that fully embraces that shift while signalling innovation to future clients.

I don’t know what the name should be so seeking ideas. I have an idea myself but would like feedback. Local knowledge is essential. Dont bid for the job without reading this. We are an established brand for over 20 years so I want to work with someone who has experience taking a strong brand and strengthening it.

Here’s what I’m after:
• A fresh logo concept built around a new name (I’ll share the name and existing brand once we start).
• Design that clearly conveys an innovative, forward-thinking agency—nothing dated or generic.
Community local
And trusted is everything where we are.
• Source files in AI, EPS, PDF, SVG, plus web-ready PNG/JPEG.
• At least two refinement rounds to fine-tune colour, typography or icon details.

Please show relevant real-estate or rebrand samples in your bid and note any preferred design tools (Adobe Illustrator, Figma, etc.). I’m aiming for a smooth, collaborative process and a logo I can roll out across signage, stationery and digital channels right away.