Urbanworx Electric BBQ Packaging Design

Job ID: 40598326

Budget: $250 – $750 AUD

Overall Style
- Use a dark charcoal grey background as the primary packaging colour.
- Use the existing Urbanworx orange for headings, highlights, feature icons and selected graphic elements.
- Keep the layout clean, structured and easy to understand on shelf.
- Avoid overcrowding, excessive small text and too many competing graphic elements.

Front Panel
- The whole front side must feature a high-quality lifestyle image showing the product being used in a realistic environment.
- The product must remain clearly visible and be the main focus of the image.
- AI-generated imagery is permitted, provided it is realistic, accurately represents the product and is suitable for commercial packaging.
- AI imagery must be high resolution and professionally refined. Photoshop Generative Upscale or another suitable enhancement method may be used where required.
- Include:Urbanworx logo
- Product name - Electric BBQ Grill
- Model number - UXELPTBBQ
- Approximately four to six key selling features
- Simple orange line-style feature icons where suitable

Side Panels
- Both side panels must use different lifestyle images of the product being used.
- Each image should show a clear, realistic use case or environment relevant to the product.
- The product design, proportions, colour and controls must remain accurate.
- Side-panel images should complement the front image rather than repeat the same scene.
- Keep text minimal so the lifestyle imagery remains the focus.

Rear Panel
- Use the rear panel to explain the product in greater detail.
- Include:Key feature explanations
- Product callouts or annotated diagrams
- Close-up product images
- Included accessories
- Technical specifications
- Suitable use areas or applications
- Barcode, compliance marks, distributor information and country of origin. (can take from existing file but barcode I will provide later, delete the lines and numbers for now).
- Organise the information into clear sections with strong headings and adequate spacing.
- Avoid using the rear panel as another full lifestyle-image panel.

Production Requirements
- Follow the supplied dieline exactly, including bleed, folds, glue areas and safe zones.
- Supply final artwork in CMYK with images embedded and fonts outlined.
- Images should be 300 DPI at final print size.
- Provide the editable working file, packaged links and a print-ready PDF.
- Do not use low-resolution web images, inaccurate AI product recreations or unlicensed imagery.