Logo Design for RIHLA – Premium Halal Travel Platform (100% Original, No AI)

Job ID: 40351099

Budget: £10 – £15 GBP

Brand Overview
I’m developing the brand identity for RIHLA, a premium Halal travel app. The platform sits between a travel blog and a social media space, allowing users to upload, share, and document the details of their journeys with their community. I need a logo that instantly signals modern discovery, authentic Halal travel, and connection. Think minimalist, culturally rooted, and timeless—a refined aesthetic applied to the digital travel space.

​Strict Requirement: No AI-Generated Art
This brand identity must be 100% human-crafted and original. I am strictly avoiding generative AI (Midjourney, DALL-E, etc.) for this project. To ensure authenticity, the chosen designer must be willing to share initial rough sketches or vector wireframes before finalizing the digital artwork.

​Brand Cues
​Palette: Warm, premium tones that evoke both digital clarity and the natural world (e.g., deep desert sands, midnight blues, muted terracotta, or brushed gold).

​Mood: Refined simplicity that feels expansive, welcoming, and premium. The emotion I want is clear—luxury, authenticity, and discovery.
Never overly complex, cartoonish, or literal.

​Visual hints welcome: Subtle nods to pathways, community/sharing, a subtle compass, or abstract architectural elements (like modern Islamic geometry or arches).

Please avoid generic map pins, cliché globes, airplanes, or standard tech/chat icons.

​Scope & Deliverables
​Primary logo featuring “RIHLA” plus a tagline variation (e.g., "Real Journeys. Shared Inspiration"—open to wording tweaks for balance).

​File set: Original working files (AI/EPS), SVG, high-res PNG, and JPG.

​Light and dark-background versions (crucial for app UI/UX).

​Optional emblem or app icon that can stand alone on smaller packaging, social media avatars, or the App Store.

​Timeline
I’d like first concepts (including rough sketches to verify non-AI origin) within a week, and final files wrapped up inside a couple of weeks if possible.

​To Pitch
​Share 2-3 samples of premium app or brand identities you’ve created from scratch.
​Briefly outline how you’d tackle this project (discovery -> sketch -> vector -> final artwork).
​Confirm your agreement to the strict "No AI" rule.

​I’ll review style fit and move quickly.

Uploads
I have attached screen mockups/reference images of the platform's UI to help guide the visual direction. I've also attached an AI logo which I don't want to use, but it captures some of what I want