Playful Cohesive Branding for Arts

I run three inter-related ventures—a fine art school, a creative arts centre for under-fives, and a children’s theatre school—and they all need to feel like part of the same imaginative family. Right now one brand stands alone and the other two share colours and font but it’s not working. what I’m seeking is a unified, playful and vibrant visual language that instantly signals “quality creative tuition for school age teens and kids” while still letting each programme shine in its own niche.

The immediate priority is logo design. I want fresh marks for the three brands that clearly belong together through colour, typography and illustrative style. From there I’ll need supporting graphics and signage concepts that carry the new look into website header, studio walls, street-front displays and window decals

Acceptance criteria
• Three vector logos (primary, secondary and monochrome versions) delivered in AI, EPS, SVG and high-res PNG.
• Shared palette, typography stack and illustration motifs documented in a concise brand guide (PDF).
• Mock-ups for internal and external signage showing scale, material suggestions and colour usage.
• Source files for all accompanying graphics or patterns.

Experience with child-focused services is essential; you’ll understand how to balance professional polish with the sense of wonder that inspires young artists as well as appealing to parents. If you’re excited to weave these strands into one cohesive, energetic brand story, I look forward to collaborating.