Instagram Aesthetic Clinic Marketing

Job ID: 40520541

Budget: $250 – $750 SGD

I run a busy medispa and want our Instagram to look as polished as the treatments we offer. Your mission is two-fold: create eye-catching images and stories that tell our brand’s story, and launch data-driven advertising campaigns that convert viewers into booked appointments.

For the organic side, you will plan a monthly content calendar, design the visuals, write concise copy and schedule everything so the feed stays consistent and on-brand. Before-and-after photos, treatment spotlights, limited-time offers and behind-the-scenes clips should all feel cohesive and educational while remaining compliant with aesthetic industry guidelines.

On the paid side, I need full-cycle campaign management within Instagram Ads Manager—from audience research through creative production to daily optimisation and reporting. Strong A/B testing habits, clear funnel objectives and a focus on measurable ROI are essential.

Deliverables
• 8+ high-quality image posts and 8–10 engaging stories each month
• At least one active Instagram ad campaign every month, fully optimised and documented
• End-of-month analytics report covering reach, engagement, leads and recommendations

You’ll have access to our branding kit, treatment photography and medical disclaimers; I’d love you to bring Canva, Adobe Suite, Meta Business Suite know-how and a solid portfolio of beauty or wellness accounts you’ve grown.

If you’re the creative, meticulous and responsible pro I’m after, share examples of your best Insta posts or ad results and let’s elevate this clinic’s presence together.