I need help pricing my products

My company is into skin care distribition and new tto business. We have a range of physical products, and I'm looking for someone to help me come up with the best pricing strategy for more than 50 of them so that I can list them with super markets and skin care shops. I don't have any specific pricing strategy in mind yet, so I'm open to any suggestions. I'm looking for answers as to what prices would generate the most sales, establish market value, and maximize my profits.