Sales-Focused Email Campaign Setup

I need an experienced email marketer to plan, build, and run a campaign whose single purpose is to drive more sales. You’ll be working with a mixed list of brand-new leads and long-time customers, so segmentation and tailored messaging are essential.

Here’s what I’m expecting:
• Strategy & calendar that explains how we’ll warm up new prospects while re-engaging existing buyers
• List hygiene and audience segmentation inside the platform you’re most comfortable with (Mailchimp, Klaviyo, HubSpot, etc.)
• Conversion-oriented copy, design direction, and automations (welcome series, promo blasts, post-purchase upsells)
• A/B tests on subject lines, send times, and calls-to-action, followed by ongoing optimisation based on opens, clicks, and revenue attribution
• Weekly performance recap so I can see exactly how the campaign is impacting sales

You’ll have access to the current subscriber database and branding assets; everything else—workflow setup, creative, scheduling, and reporting—lives with you. If you’ve turned email lists into revenue before, let’s do the same here.