Optimize Instantly Cold Email Campaign
Budget: £18 – £36 GBP
My Instantly sequences need a specialist’s touch so they actually land, get opened, and—most importantly—convert into qualified leads. Right now I’m seeing a mix of high bounce rates, messages slipping into spam, and poor response. I want to understand the root causes, fix them, and roll out a repeatable framework I can keep using as my list grows.
What I expect you to do
• Audit my current sending setup in Instantly, including domains, DNS records (SPF, DKIM, DMARC), inbox warm-up, and list segmentation.
• Clean and validate the list to reduce bounces, then map out a sending schedule that keeps my reputation healthy.
• Refine copy, personalization logic, and sequence timing so each email feels relevant and prompts replies.
• Run A/B tests and share clear metrics that show improvements in deliverability, open rate, and—ultimately—lead generation.
• Deliver concise documentation of the changes, the rationale behind them, and the ongoing maintenance steps I should follow.
Acceptance criteria
1. Bounce rate under 2 % after cleanup and warm-up.
2. At least a 90 % inbox placement score on GlockApps or a comparable tool.
3. 20 % lift in positive replies within the first two weeks of the optimized sequence going live.
If you’ve already achieved these kinds of numbers with Instantly (or a similar cold-email platform) and can demonstrate it, let’s talk.
What I expect you to do
• Audit my current sending setup in Instantly, including domains, DNS records (SPF, DKIM, DMARC), inbox warm-up, and list segmentation.
• Clean and validate the list to reduce bounces, then map out a sending schedule that keeps my reputation healthy.
• Refine copy, personalization logic, and sequence timing so each email feels relevant and prompts replies.
• Run A/B tests and share clear metrics that show improvements in deliverability, open rate, and—ultimately—lead generation.
• Deliver concise documentation of the changes, the rationale behind them, and the ongoing maintenance steps I should follow.
Acceptance criteria
1. Bounce rate under 2 % after cleanup and warm-up.
2. At least a 90 % inbox placement score on GlockApps or a comparable tool.
3. 20 % lift in positive replies within the first two weeks of the optimized sequence going live.
If you’ve already achieved these kinds of numbers with Instantly (or a similar cold-email platform) and can demonstrate it, let’s talk.