Meta Ads Manager for A4Medicine

Job ID: 39769964

Budget: ₹12,500 – ₹37,500 INR

I am seeking an experienced Meta Ads Manager to run a cost-effective campaign for our Visual Guidebook of General Practice under the A4Medicine brand. The goal is to reach healthcare professionals and drive qualified traffic and conversions.

Key Responsibilities:

Create and manage Facebook & Instagram ad campaigns

Optimize for clicks, conversions, and audience relevance

Research and target medical professionals (GPs, medical trainees, pharmacists, paramedics, nurses in the UK/India)

Develop and run A/B tests with creatives and audiences

Provide weekly reports with key metrics (CTR, CPC, conversions, recommendations)

Ideal Skills & Experience:

Proven experience in managing Meta Ads campaigns (please share portfolio or past campaign results)

Strong analytical skills for optimization and reporting

Familiarity with healthcare, education, or publishing sectors preferred

Creative mindset for ad copy and audience targeting

Excellent communication skills for clear weekly updates

Additional Notes:

I will provide ad copy and creative guidance (using Pencil and other tools), particularly for the UK primary care market, so the freelancer can focus on campaign execution and optimisation.

Engagement:

Initial fixed-price pilot project (approx. 2 weeks) with scope for longer-term monthly collaboration if results are strong.