Facebook & Google Ads Sales Campaign
Budget: $2 – $8 USD
I need an experienced performance marketer to plan, launch and optimise a sales-driven campaign across both Facebook Ads Manager and Google Ads. The objective is straightforward: turn ad spend into measurable revenue.
You will start by refining the offer, mapping the funnel and building segmented audiences that centre on one clearly defined age group I will share once we begin. From there, creative testing, conversion-focused copy, and pixel/tag implementation are all in scope. Daily bid and budget adjustments, keyword and placement optimisation, and clear reporting on ROAS and CPA are essential so I can see exactly how each platform contributes to sales.
Please be comfortable with:
• Facebook Ads Manager, Business Manager and Events Manager
• Google Ads (Search, Display and, if relevant, Performance Max) plus Google Tag Manager & Analytics 4
• A/B testing frameworks and dynamic creative
• Setting up conversion tracking and custom audiences
Deliverables I expect:
1. Full campaign build on both platforms, including ad sets/groups, ads, and tracking tags.
2. A 30-day optimisation roadmap with key metrics and decision points.
3. Weekly performance report summarising spend, sales generated and next actions.
If you have proven results scaling e-commerce or lead-to-sale funnels with similar budgets, share a concise case study when you reply.
You will start by refining the offer, mapping the funnel and building segmented audiences that centre on one clearly defined age group I will share once we begin. From there, creative testing, conversion-focused copy, and pixel/tag implementation are all in scope. Daily bid and budget adjustments, keyword and placement optimisation, and clear reporting on ROAS and CPA are essential so I can see exactly how each platform contributes to sales.
Please be comfortable with:
• Facebook Ads Manager, Business Manager and Events Manager
• Google Ads (Search, Display and, if relevant, Performance Max) plus Google Tag Manager & Analytics 4
• A/B testing frameworks and dynamic creative
• Setting up conversion tracking and custom audiences
Deliverables I expect:
1. Full campaign build on both platforms, including ad sets/groups, ads, and tracking tags.
2. A 30-day optimisation roadmap with key metrics and decision points.
3. Weekly performance report summarising spend, sales generated and next actions.
If you have proven results scaling e-commerce or lead-to-sale funnels with similar budgets, share a concise case study when you reply.