Facebook Ad Creative Testing Expert
Budget: $250 – $750 AUD
I own an online men’s gym-wear brand and want to hand the testing side of my Facebook marketing to someone who lives and breathes Meta Ads Manager. The brief is simple but crucial: engineer a repeatable creative-testing system inside my existing ad account that uncovers winners, scales them, and replaces them the moment fatigue sets in.
Primary objective: more sales.
Funnel focus: cold audiences testing before scaling or duplicating ads around other campaigns.
Here’s how I see the flow working: you’ll structure a clean campaign framework (CBO, ABO or dynamic creative—whatever you know surfaces winners fastest), produce thumb-stopping image or short-form video ads plus copy, launch controlled A/B tests, monitor performance daily, cut the losers, and feed the winners into a scaling ad set. When a creative burns out, you’ll already have the next batch ready.
I’m looking for someone who can demonstrate deep experience with:
• High-volume creative testing and campaign optimization on Facebook/Instagram
• Crafting direct-response ad copy that converts cold traffic
• Leveraging Meta Business Suite, Ads Manager, dynamic creative, lookalike audiences and detailed breakdown reporting
Weekly performance recaps, clear insights and a steady pipeline of fresh ads are non-negotiable deliverables.
If you’ve repeatedly taken e-commerce brands from first touch to profitable purchase, let’s talk strategy and timelines.
Primary objective: more sales.
Funnel focus: cold audiences testing before scaling or duplicating ads around other campaigns.
Here’s how I see the flow working: you’ll structure a clean campaign framework (CBO, ABO or dynamic creative—whatever you know surfaces winners fastest), produce thumb-stopping image or short-form video ads plus copy, launch controlled A/B tests, monitor performance daily, cut the losers, and feed the winners into a scaling ad set. When a creative burns out, you’ll already have the next batch ready.
I’m looking for someone who can demonstrate deep experience with:
• High-volume creative testing and campaign optimization on Facebook/Instagram
• Crafting direct-response ad copy that converts cold traffic
• Leveraging Meta Business Suite, Ads Manager, dynamic creative, lookalike audiences and detailed breakdown reporting
Weekly performance recaps, clear insights and a steady pipeline of fresh ads are non-negotiable deliverables.
If you’ve repeatedly taken e-commerce brands from first touch to profitable purchase, let’s talk strategy and timelines.