Digital Marketing
Budget: ₹12,500 – ₹37,500 INR
I need a results-driven social media specialist to create, launch, and continuously optimise a Facebook campaign that turns clicks into confirmed sales. Facebook is the one platform that matters most to me, so every step—from audience research to creative production—must be planned inside Meta Ads Manager and measured against direct revenue. You’re welcome to weave in complementary Instagram retargeting or cross-posting if it helps move prospects closer to a purchase, but the guiding metric throughout remains sales conversion.
Hands-on familiarity with Facebook Business Suite, Pixel or Conversions API setup, look-alike audience building, and data-led A/B testing is vital. Basic copywriting and visual editing skills (Canva, Adobe Express, or similar) will streamline creative iterations and keep the funnel fresh.
Deliverables
• A brief strategy outline mapping funnel stages, target audiences, and spend allocation.
• Full build-out of conversion-optimised Facebook ad campaigns, complete with tracking and remarketing loops.
• Weekly performance reports detailing ROAS, CPA, and the next set of optimisation actions.
Success is defined by a steadily improving cost-per-purchase and clear, traceable revenue growth from the campaign.
Hands-on familiarity with Facebook Business Suite, Pixel or Conversions API setup, look-alike audience building, and data-led A/B testing is vital. Basic copywriting and visual editing skills (Canva, Adobe Express, or similar) will streamline creative iterations and keep the funnel fresh.
Deliverables
• A brief strategy outline mapping funnel stages, target audiences, and spend allocation.
• Full build-out of conversion-optimised Facebook ad campaigns, complete with tracking and remarketing loops.
• Weekly performance reports detailing ROAS, CPA, and the next set of optimisation actions.
Success is defined by a steadily improving cost-per-purchase and clear, traceable revenue growth from the campaign.