Klaviyo Email Designer for Menswear Brand
Budget: $30 – $250 AUD
I am looking for an experienced Klaviyo and Shopify email designer/developer to build and customise the email marketing flows for a premium menswear brand.
This is not a generic email marketing strategy project. The strategy, copy, flows and design direction are already prepared. I have created the email designs in Canva and will provide these to the successful freelancer. Your role is to accurately code, build, customise and implement the email flows so they match the supplied designs as closely as possible.
The full project must be completed within 2 days of being awarded. Please only apply if you are available to start immediately and can complete the work properly within this timeframe.
Please only bid your final proposed amount. Do not place a low bid and then increase the price later. I am clear on what I need and do not want to waste my time or yours. Your bid should reflect your best price for completing the full job properly.
The brand is focused on understated design, material integrity, natural fibres, refined product storytelling and a premium customer experience. The emails must feel considered, minimal, premium and editorial. They should not look like standard Shopify, Klaviyo or generic ecommerce templates.
The work includes building and customising the following:
Welcome Flow
Abandoned Cart Flow
Post Purchase Flow
Back in Stock / Out of Stock Register Flow
First Monthly Journal / Newsletter Template
Newsletter Signup Popup / Email Capture Integration
Footer styling and email template styling across flows
The existing email strategy includes multiple emails within some flows, including abandoned cart and post-purchase sequences. The exact copy, structure and Canva designs will be provided. Your role is to implement the designs cleanly, make them mobile responsive, ensure the flows function correctly, and make the templates easy for us to reuse and update.
Important design requirements:
The emails must closely match the supplied Canva designs
The templates must feel refined, minimal and premium
No generic Klaviyo templates
No loud sales language or aggressive discount styling
No unnecessary icons, badges, gimmicks or clutter
Strong typography, spacing and hierarchy
Clean image placement and considered use of negative space
Mobile responsiveness is essential
Footer should be compact and wide, not tall
Footer should include brand information, customer care links, contact, Instagram, unsubscribe and a short brand sign-off line
The design should feel aligned with a premium menswear, luxury or editorial brand, rather than a mass-market ecommerce store
Website and brand requirements:
The brand uses a restrained, editorial visual direction
The supplied Canva designs and references must be followed closely
Do not substitute fonts, spacing, proportions, colours or layout decisions without approval
The goal is to match the supplied design direction as closely as possible
All implementation must work cleanly with Shopify and Klaviyo without breaking existing products, collections, SEO or site functionality
Technical requirements:
Experience with Klaviyo flow setup and email template design
Experience with Shopify integration
Ability to customise email templates beyond default drag-and-drop blocks
Responsive email design for desktop and mobile
Clean structure so the templates can be reused for future launches, newsletters and product stories
Ability to test all flows properly before handover
Ability to connect signup forms, popup/email capture and relevant Shopify triggers where required
Ability to make sure abandoned cart, post-purchase, back-in-stock and welcome flows trigger correctly
The ideal freelancer:
Has strong visual taste and understands premium ecommerce design
Has worked with fashion, luxury, design-led or editorial brands
Can follow supplied designs exactly rather than improvising
Can code/customise where required, not just use basic templates
Understands the difference between clean minimalism and plain/unfinished design
Can communicate clearly and provide screenshots/previews before final implementation
Can work carefully without disrupting the live Shopify store
Can complete the full job within 2 days
Please include the following in your proposal:
Examples of Klaviyo emails or Shopify email flows you have designed
Examples of premium, fashion, luxury or editorial ecommerce work if available
A brief explanation of how you would build and test the flows
Whether you can customise templates with code if required
Confirmation that you can complete the job within 2 days
Confirmation that your bid is your final price for the full job
Your fixed price for the complete project
There will be ongoing work available for the right person, including future email campaigns, product launch emails, journal templates, Shopify design improvements and additional ecommerce design work.
I am looking for someone detail-oriented who can execute the exact direction properly, not someone who will apply a generic template.
This is not a generic email marketing strategy project. The strategy, copy, flows and design direction are already prepared. I have created the email designs in Canva and will provide these to the successful freelancer. Your role is to accurately code, build, customise and implement the email flows so they match the supplied designs as closely as possible.
The full project must be completed within 2 days of being awarded. Please only apply if you are available to start immediately and can complete the work properly within this timeframe.
Please only bid your final proposed amount. Do not place a low bid and then increase the price later. I am clear on what I need and do not want to waste my time or yours. Your bid should reflect your best price for completing the full job properly.
The brand is focused on understated design, material integrity, natural fibres, refined product storytelling and a premium customer experience. The emails must feel considered, minimal, premium and editorial. They should not look like standard Shopify, Klaviyo or generic ecommerce templates.
The work includes building and customising the following:
Welcome Flow
Abandoned Cart Flow
Post Purchase Flow
Back in Stock / Out of Stock Register Flow
First Monthly Journal / Newsletter Template
Newsletter Signup Popup / Email Capture Integration
Footer styling and email template styling across flows
The existing email strategy includes multiple emails within some flows, including abandoned cart and post-purchase sequences. The exact copy, structure and Canva designs will be provided. Your role is to implement the designs cleanly, make them mobile responsive, ensure the flows function correctly, and make the templates easy for us to reuse and update.
Important design requirements:
The emails must closely match the supplied Canva designs
The templates must feel refined, minimal and premium
No generic Klaviyo templates
No loud sales language or aggressive discount styling
No unnecessary icons, badges, gimmicks or clutter
Strong typography, spacing and hierarchy
Clean image placement and considered use of negative space
Mobile responsiveness is essential
Footer should be compact and wide, not tall
Footer should include brand information, customer care links, contact, Instagram, unsubscribe and a short brand sign-off line
The design should feel aligned with a premium menswear, luxury or editorial brand, rather than a mass-market ecommerce store
Website and brand requirements:
The brand uses a restrained, editorial visual direction
The supplied Canva designs and references must be followed closely
Do not substitute fonts, spacing, proportions, colours or layout decisions without approval
The goal is to match the supplied design direction as closely as possible
All implementation must work cleanly with Shopify and Klaviyo without breaking existing products, collections, SEO or site functionality
Technical requirements:
Experience with Klaviyo flow setup and email template design
Experience with Shopify integration
Ability to customise email templates beyond default drag-and-drop blocks
Responsive email design for desktop and mobile
Clean structure so the templates can be reused for future launches, newsletters and product stories
Ability to test all flows properly before handover
Ability to connect signup forms, popup/email capture and relevant Shopify triggers where required
Ability to make sure abandoned cart, post-purchase, back-in-stock and welcome flows trigger correctly
The ideal freelancer:
Has strong visual taste and understands premium ecommerce design
Has worked with fashion, luxury, design-led or editorial brands
Can follow supplied designs exactly rather than improvising
Can code/customise where required, not just use basic templates
Understands the difference between clean minimalism and plain/unfinished design
Can communicate clearly and provide screenshots/previews before final implementation
Can work carefully without disrupting the live Shopify store
Can complete the full job within 2 days
Please include the following in your proposal:
Examples of Klaviyo emails or Shopify email flows you have designed
Examples of premium, fashion, luxury or editorial ecommerce work if available
A brief explanation of how you would build and test the flows
Whether you can customise templates with code if required
Confirmation that you can complete the job within 2 days
Confirmation that your bid is your final price for the full job
Your fixed price for the complete project
There will be ongoing work available for the right person, including future email campaigns, product launch emails, journal templates, Shopify design improvements and additional ecommerce design work.
I am looking for someone detail-oriented who can execute the exact direction properly, not someone who will apply a generic template.