Edutainment Tri-fold Marketing Flyer Design
Budget: $30 – $250 USD
CREATIVE BRIEF
Project: BRAVO Edutainment – General Presentation Flyer
Purpose: Design a premium, clear, and easy-to-read tri-fold flyer that presents all BRAVO experiences in one single material.
1. BRAND OVERVIEW
BRAVO Edutainment is an educational campus in Romania focused on learning through play.
We deliver hands-on workshops, thematic events, school day trips, birthday parties, and seasonal programs for children aged 3 to 14+.
Core concept:
Education applied through experience and play.
Target audience:
Kindergartens
Schools
After-school centers
Parents
Event organizers
Tone:
Friendly
Clear
Trustworthy
Premium but playful
2. FLYER FORMAT AND TECHNICAL SPECS
Open format: 420 x 300 mm
Closed format: 140 x 300 mm
Tri-fold flyer
2 folds
Vertical orientation when closed
Deliverables:
Print-ready PDF
Editable source file
CMYK
Bleed included
3. CONTENT REQUIREMENTS
The flyer must include:
A. BRAVO WORKSHOPS
16 core workshops, each with:
1 main photo or photo collage
Short title
2–3 lines description
Key benefit or learning outcome
CTA
“Request details”
“Book this experience”
“Contact us”
Workshops are extracted from the BRAVO Experiences Guide and include examples like:
Origami in the Salt Mine
Little Pastry Chef
Soap Workshop
Candle Making
Little Gardener
Little Constructor
Mini Excavator Operator
Recycling Champions
Sports Day
Treasure Hunters
Little Perfumer
Graffiti Wall and Car Painting
Little Archaeologist
Seasonal thematic workshops
Text must be short. Visual first.
B. CHRISTMAS EXPERIENCES
Dedicated section for Christmas programs:
One-day Christmas excursions
Gingerbread decoration
Christmas decorations
Letter to Santa
Meeting Santa
Photo session with Santa
Seasonal creative activities
Use a festive but clean visual approach.
Do not overcrowd.
C. BIRTHDAY PARTIES OFFER
Clear summary of birthday packages:
Gold
Platinum
Diamond
VIP
For this flyer:
No long lists
No prices required
Focus on experience and benefits
Include:
Duration
Private access
Thematic workshops
Entertainment
Food and drinks
Salt mine access
Animators
CTA:
“Ask for a personalized birthday offer”
D. CONTACT AND CTA
Mandatory elements:
Phone
Email
Website
Social media icons
Address
Strong CTA:
“Contact us for a customized experience”
4. PROPOSED STRUCTURE BY PANELS
PANEL 1 – FRONT COVER
BRAVO logo
Short headline
“Education through experience”
Strong image with children in action
One short value statement
PANEL 2 – WHO WE ARE
Short intro about BRAVO Edutainment
What makes us different
Learning through play concept
PANEL 3 – CORE WORKSHOPS (PART 1)
6–8 workshops
Grid layout
Image + short text per workshop
PANEL 4 – CORE WORKSHOPS (PART 2)
Remaining workshops
Same layout
Consistency is critical
PANEL 5 – EVENTS AND BIRTHDAYS
Christmas experiences
Birthday parties
Visual storytelling
Emotional appeal
PANEL 6 – CONTACT AND CTA
Contact details
Social media
Website
Final CTA
5. DESIGN DIRECTION
Clean layout
White space
Strong images
Consistent icon system
BRAVO brand colors
Modern typography
Easy scanning
Avoid:
Long paragraphs
Crowded layouts
Heavy decorations
6. TARGET OUTCOME
The flyer must:
Explain everything fast
Inspire trust
Make people contact us
Work both printed and digital
Project: BRAVO Edutainment – General Presentation Flyer
Purpose: Design a premium, clear, and easy-to-read tri-fold flyer that presents all BRAVO experiences in one single material.
1. BRAND OVERVIEW
BRAVO Edutainment is an educational campus in Romania focused on learning through play.
We deliver hands-on workshops, thematic events, school day trips, birthday parties, and seasonal programs for children aged 3 to 14+.
Core concept:
Education applied through experience and play.
Target audience:
Kindergartens
Schools
After-school centers
Parents
Event organizers
Tone:
Friendly
Clear
Trustworthy
Premium but playful
2. FLYER FORMAT AND TECHNICAL SPECS
Open format: 420 x 300 mm
Closed format: 140 x 300 mm
Tri-fold flyer
2 folds
Vertical orientation when closed
Deliverables:
Print-ready PDF
Editable source file
CMYK
Bleed included
3. CONTENT REQUIREMENTS
The flyer must include:
A. BRAVO WORKSHOPS
16 core workshops, each with:
1 main photo or photo collage
Short title
2–3 lines description
Key benefit or learning outcome
CTA
“Request details”
“Book this experience”
“Contact us”
Workshops are extracted from the BRAVO Experiences Guide and include examples like:
Origami in the Salt Mine
Little Pastry Chef
Soap Workshop
Candle Making
Little Gardener
Little Constructor
Mini Excavator Operator
Recycling Champions
Sports Day
Treasure Hunters
Little Perfumer
Graffiti Wall and Car Painting
Little Archaeologist
Seasonal thematic workshops
Text must be short. Visual first.
B. CHRISTMAS EXPERIENCES
Dedicated section for Christmas programs:
One-day Christmas excursions
Gingerbread decoration
Christmas decorations
Letter to Santa
Meeting Santa
Photo session with Santa
Seasonal creative activities
Use a festive but clean visual approach.
Do not overcrowd.
C. BIRTHDAY PARTIES OFFER
Clear summary of birthday packages:
Gold
Platinum
Diamond
VIP
For this flyer:
No long lists
No prices required
Focus on experience and benefits
Include:
Duration
Private access
Thematic workshops
Entertainment
Food and drinks
Salt mine access
Animators
CTA:
“Ask for a personalized birthday offer”
D. CONTACT AND CTA
Mandatory elements:
Phone
Website
Social media icons
Address
Strong CTA:
“Contact us for a customized experience”
4. PROPOSED STRUCTURE BY PANELS
PANEL 1 – FRONT COVER
BRAVO logo
Short headline
“Education through experience”
Strong image with children in action
One short value statement
PANEL 2 – WHO WE ARE
Short intro about BRAVO Edutainment
What makes us different
Learning through play concept
PANEL 3 – CORE WORKSHOPS (PART 1)
6–8 workshops
Grid layout
Image + short text per workshop
PANEL 4 – CORE WORKSHOPS (PART 2)
Remaining workshops
Same layout
Consistency is critical
PANEL 5 – EVENTS AND BIRTHDAYS
Christmas experiences
Birthday parties
Visual storytelling
Emotional appeal
PANEL 6 – CONTACT AND CTA
Contact details
Social media
Website
Final CTA
5. DESIGN DIRECTION
Clean layout
White space
Strong images
Consistent icon system
BRAVO brand colors
Modern typography
Easy scanning
Avoid:
Long paragraphs
Crowded layouts
Heavy decorations
6. TARGET OUTCOME
The flyer must:
Explain everything fast
Inspire trust
Make people contact us
Work both printed and digital