Decor Brand Identity Design

We’re building a design-led home decor and lighting brand and currently have no cohesive branding system in place. Looking for a designer to build a strong, premium visual identity from scratch.

Scope / Deliverables
Logo and brand identity system
Typography and color palette
Visual direction (layouts, aesthetic, brand language)
Basic brand guidelines
Instagram feed direction and post templates

What we’re looking for
Strong visual taste and storytelling
Ability to contribute to overall brand direction, not just execution
Experience with lifestyle, decor, or fashion brands is a plus

Timeline
Flexible, but ideally 2 to 4 weeks for initial brand system.

Goal
Create a cohesive, premium brand identity that can be consistently applied across Instagram and future touchpoints.